Posted Sep 25, 2026 17 views
Worth IT Solutions is seeking a creative and adaptable Content Writer & Creative Strategist to join their team in Lahore. This role is ideal for fresh graduates or professionals with up to two years of experience who are eager to develop engaging content and strategic marketing campaigns. The successful candidate will be responsible for producing compelling website copy and email marketing content, primarily using Klaviyo, while applying UI/UX principles to enhance user experience. This position requires in-office work from 10:00 AM to 6:00 PM at the Abdalian Housing Society location.
Key Responsibilities
Content Strategy & Creation: Develop and refine website content including landing pages, product descriptions, and other web copy aimed at driving user engagement and conversions. Plan and implement content strategies that align with brand objectives and target audience needs. Generate creative ideas and concepts quickly to support various campaigns and digital marketing assets.
Email Marketing & Automation: Design, write, and manage email marketing campaigns and automated flows such as welcome series, abandoned cart, and win-back sequences using Klaviyo. Optimize email subject lines, preview text, and body content to increase open rates, click-through rates, and overall campaign effectiveness.
UI/UX & Design Alignment: Apply fundamental UI/UX principles to ensure that copy integrates smoothly with interface layouts, wireframes, and design elements. Collaborate closely with designers and developers to maintain content hierarchy and visual consistency, ensuring a seamless user journey.
Required Qualifications
- Fresh graduates with strong writing portfolios or candidates with up to 1–2 years of relevant experience in content writing or marketing.
- Practical knowledge or familiarity with Klaviyo or similar email marketing platforms.
- Basic understanding of UI/UX concepts and how content affects user experience, including microcopy and page flow.
- Excellent command of written English, with strong storytelling skills and the ability to generate fresh creative ideas quickly.
- Strategic mindset with the ability to understand the purpose behind content and copy beyond mere execution.
- Willingness and ability to work onsite at the Abdalian Housing Society office in Lahore during specified hours.
Preferred Qualifications and Benefits
- Clear career growth opportunities within a hands-on learning environment.
- Direct mentorship from experienced cross-functional lead managers.
- Competitive monthly salary ranging from Rs50,000 to Rs60,000.
Candidates interested in this role should be prepared to demonstrate their experience through a portfolio or links to previous content projects. This position offers a unique opportunity to blend creative writing with strategic marketing and UI/UX awareness in a dynamic, collaborative setting.
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Worth IT Solutions
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