Creative Lead, Organic & Social (USD Paid)

Our client is a Series A Silicon Valley-based Gen AI startup with over 200 employees worldwide, rapidly building one of the fastest-growing AI creative platforms. Their technology empowers millions of users to create images, videos, stories, ads, and other creative content using AI. Known for their fast-paced environment, they emphasize constant testing and scaling successful ideas. This role offers a fully remote opportunity based in the UAE or Pakistan, with core working hours from 10 am to 3 pm Pacific Time and the remainder of the work conducted asynchronously.

Key Responsibilities
Lead and manage a multidisciplinary creative team comprising visual designers, motion designers, video editors, and other contributors. Own the creative direction and maintain high-quality standards across all organic social media channels. Develop original concepts for product launches, announcements, events, brand moments, and recurring content series. Translate ideas into clear, actionable briefs, scripts, storyboards, and visual references that the team can execute effectively. Provide detailed, constructive feedback on design, motion, video editing, storytelling, pacing, typography, and composition to elevate the work. Conduct research on competitors and emerging creative trends within AI, technology, creator, and entertainment sectors to identify innovative formats worth testing. Build scalable and repeatable creative systems that enable fast, high-quality content production. Mentor and coach the creative team through regular feedback sessions and by setting clear expectations.

Required Qualifications
A minimum of five years’ experience in creative direction, social creative, content creation, design, video production, or a related field. Proven experience managing and directing multidisciplinary creative teams. A strong portfolio showcasing social-first creative work across design, motion, and video disciplines. Excellent creative judgment with the ability to articulate why certain creative decisions succeed or fail. Demonstrated experience in developing original concepts rather than solely executing existing briefs. Deep understanding of how creative content needs to adapt across platforms such as Instagram, TikTok, X, LinkedIn, and YouTube. Strong familiarity with generative AI and the AI creative ecosystem, including hands-on experience using or directing AI-generated image and video content. Exceptional written and verbal communication skills. Ability to thrive in a fast-moving environment with a high volume of creative output. Willingness and ability to work Pacific Time hours, specifically being available online from 10 am to 3 pm PT for close team collaboration.

Preferred Qualifications and Benefits
Experience working in AI, technology, creator, media, or fast-growing consumer companies is highly desirable. Candidates who began their careers in hands-on creative roles such as designer, motion designer, editor, filmmaker, or content creator will be well-suited. Personal experimentation with generative AI image and video tools is a plus. Prior experience building or managing an in-house social creative team is advantageous.

This role offers the chance to lead creative innovation at a cutting-edge AI startup, working with a talented global team in a dynamic and fast-paced environment. The position is fully remote, providing flexibility while requiring focused collaboration during core Pacific Time hours.