Digital Marketing Executive

Shahrin Pharma Pvt. Ltd. is seeking an experienced and creative Digital Marketing Executive to enhance and expand its digital presence across social media platforms, website, and other online marketing channels. The ideal candidate will have hands-on experience in social media marketing, paid advertising, content creation, and managing digital campaigns. Experience within the pharmaceutical, healthcare, beauty, or consumer products industries is highly desirable. This role requires a proactive individual who can develop effective strategies to boost brand awareness, engagement, and sales.

Key Responsibilities
- Develop and implement digital marketing strategies for company products and brands.
- Manage social media platforms including Facebook, Instagram, TikTok, and others.
- Plan and oversee paid advertising campaigns, particularly Meta Ads and related platforms.
- Create compelling social media content, captions, campaigns, and promotional materials.
- Collaborate with graphic designers, video editors, and other marketing team members to produce quality content.
- Monitor and analyze campaign performance, tracking leads, engagement, and conversion rates.
- Manage and update website content and product listings regularly.
- Conduct market, competitor, and audience research to inform marketing strategies.
- Generate regular reports on digital marketing performance and campaign outcomes.
- Support online product launches and promotional campaigns to maximize reach.
- Identify new opportunities to improve brand visibility, website traffic, and sales growth.

Required Qualifications
- Proven experience in digital marketing is essential.
- Practical knowledge of Facebook/Instagram Ads using Meta Ads Manager.
- Strong understanding of social media marketing and digital advertising principles.
- Good grasp of content marketing and online campaign planning.
- Familiarity with Google Ads, Google Analytics, and SEO is advantageous.
- Excellent communication and organizational skills.
- Creative mindset with a focus on achieving measurable results.
- Proficiency in Canva or similar design tools is a plus.
- Experience with website platforms such as WordPress, WooCommerce, or Shopify is beneficial.
- Bachelor’s degree in Marketing, Digital Marketing, Business Administration, or a related field is preferred.

Preferred Qualifications and Benefits
Candidates with experience in pharmaceutical, healthcare, beauty, skincare, wellness, FMCG, or e-commerce marketing will be given preference.

Shahrin Pharma offers a competitive salary package along with a professional working environment. Employees will have the opportunity to work with a growing pharmaceutical company that supports career growth and continuous learning. Performance-based advancement opportunities are also available.

Location: DHA 1, Islamabad
Salary Range: Rs35,000.00 - Rs40,000.00 per month
Work Arrangement: On-site (In person)

Interested candidates are encouraged to apply by submitting their updated CV through the company’s official application channels.