Located onsite in Bahria Town, Lahore, this internship opportunity offers a hands-on experience in performance marketing within a dynamic digital marketing team. The role is designed for candidates passionate about digital advertising, data analysis, and customer acquisition through online channels. Working hours are from 4:00 PM to 11:00 PM, and the internship spans two months with the potential to transition into a full-time position. The intern will actively contribute to planning, monitoring, analyzing, and optimizing paid advertising campaigns on platforms such as Google Ads and Meta Ads.
Key Responsibilities
- Assist in the setup and management of paid advertising campaigns under the supervision of the performance marketing team.
- Support the management and monitoring of campaigns on Google Ads and Meta Ads platforms.
- Conduct research on keywords, target audiences, competitors, and market trends to inform campaign strategies.
- Monitor daily campaign budgets and promptly identify any unusual fluctuations in campaign performance.
- Analyze campaign data to extract key insights, highlight trends, and recommend areas for improvement.
- Collaborate with creative and content teams to ensure ad creatives align with campaign goals and requirements.
Required Qualifications
- Recent graduate in Marketing, Business Administration, Digital Marketing, Communications, or a related field.
- Demonstrated interest in digital marketing and paid advertising.
- Basic knowledge or familiarity with Google Ads, Meta Ads, or other digital advertising platforms is advantageous.
- Strong analytical and numerical skills to interpret campaign data effectively.
This internship is an excellent opportunity for individuals seeking practical experience in digital marketing, particularly in performance-driven advertising. The role requires in-person attendance at the Lahore office, providing direct exposure to real-time campaign management and cross-functional teamwork. Upon successful completion, there is a possibility of securing a permanent position within the organization.