Posted Jul 03, 2026 43 views
We are looking for an experienced Digital Marketing Manager to lead our ecommerce growth and online sales within the UK market. This role focuses on delivering impactful social media marketing campaigns across platforms such as Meta (Facebook and Instagram), Google Ads, and TikTok. It is a strategic yet hands-on position that involves managing the entire digital marketing funnel, driving sales through our ecommerce platform, and building a strong brand presence in a competitive online landscape.
Key Responsibilities
- Own ecommerce marketing and online sales performance across all digital channels targeting the UK market.
- Plan, execute, and optimize paid and organic social media campaigns on Google Ads, Meta (Facebook & Instagram), and TikTok.
- Stay informed on ecommerce trends, digital sales platforms, and consumer behavior to shape marketing strategies.
- Analyze campaign data and key performance indicators (KPIs) to continuously improve sales funnel effectiveness.
- Launch and promote products, seasonal offers, and conversion-driven campaigns tailored to UK consumer preferences.
- Develop and implement digital sales strategies aimed at achieving or exceeding revenue targets.
- Monitor campaign and sales performance metrics, conduct A/B testing, and apply iterative improvements.
- Lead content creation for UK social media channels, including TikTok videos, Instagram Reels, posts, and stories, working closely with creative teams.
- Keep up-to-date with UK social trends, platform algorithm changes, and emerging content formats to maintain fresh and impactful marketing efforts.
- Manage marketing budgets with a strong focus on return on investment (ROI) and efficient customer acquisition costs.
Required Qualifications
- 3 to 5 years of marketing experience with direct responsibility for ecommerce sales and digital campaign performance.
- Proven expertise in managing paid and organic campaigns on Google Ads, TikTok, and Meta (Facebook/Instagram).
- Demonstrated ability to grow online sales through social media and digital performance marketing.
- Deep understanding of UK digital consumer behavior, ecommerce trends, and social engagement strategies.
- Hands-on experience with platforms and tools such as Shopify, Google Analytics, Meta Ads Manager, TikTok Ads Manager, Klaviyo, and HubSpot.
- Excellent storytelling skills and strong content instincts for social platforms, especially TikTok and Instagram.
- Highly analytical mindset with the ability to leverage data to drive commercial outcomes.
- Strong communication skills and ability to collaborate effectively across departments.
Preferred Qualifications and Attributes
- Experience working in a fast-paced ecommerce or startup environment.
- Ability to manage sales pipelines end-to-end through paid media and digital strategies.
- Passion for social media, content trends, digital selling, and brand storytelling.
- Creative, proactive, and highly organized with meticulous attention to detail.
This is a full-time, in-person role suited for a candidate with approximately five years of relevant experience. The position offers the chance to lead digital marketing initiatives in a dynamic ecommerce environment, driving measurable business growth and enhancing brand visibility.
Skills
Job Details
Rexen Consultancy
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