ABAM Global is a dynamic UAE-based e-commerce group managing multiple direct-to-consumer (D2C) brands across the Gulf region. Our portfolio includes Athletix.ae, specializing in sports and fitness products; Brewbot.ae, focused on specialty coffee equipment; and LevelFitness.me, our proprietary fitness gear brand also available on Amazon UAE and KSA. We are seeking an experienced Digital Marketing Manager to lead marketing efforts across all three brands and oversee operations at our Islamabad office.
Key Responsibilities
- Develop and execute comprehensive digital marketing strategies for Athletix.ae, Brewbot.ae, and LevelFitness.me. This includes managing paid advertising campaigns, coordinating SEO efforts, creating content, and running promotional campaigns.
- Manage Amazon listings for LevelFitness, optimizing product pages with A+ content, implementing effective keyword strategies, and tracking performance metrics to maximize sales.
- Oversee daily operations of the Islamabad office by coordinating the local team, managing workflows, and providing regular reports to the leadership team based in the UAE.
- Lead recruitment activities for the Islamabad office, including sourcing candidates, conducting interviews, and onboarding new hires to build a strong marketing team.
- Collaborate closely with cross-functional teams such as social media, SEO, and design to ensure alignment and maximize marketing impact.
Required Qualifications
- Minimum of 3 years’ experience in digital marketing, preferably within the e-commerce or D2C sectors.
- Proven hands-on expertise with Meta (Facebook/Instagram) and Google Ads platforms, along with familiarity and comfort using Amazon Seller Central.
- Prior experience managing people or small teams, as this role involves leadership responsibilities beyond individual contributor marketing tasks.
- Strong communication skills to effectively coordinate with a remote leadership team based in the UAE.
- Willingness to be based in or relocate to Islamabad, as this is a full-time, office-based position.
Preferred Qualifications and Benefits
While not explicitly stated, candidates with additional experience in multi-brand marketing or those who have worked in cross-border teams will find this role particularly rewarding. The position offers the opportunity to lead a growing office and shape the marketing direction of multiple brands in a fast-paced e-commerce environment.
This role is ideal for a motivated marketing professional seeking to expand their leadership capabilities while working within a collaborative and innovative company operating across the Gulf and Pakistan.