Digital Marketing & Social Media Executive

Maymar Creative Studio, a distinguished architecture and interior design firm based in Karachi, is seeking a talented and motivated Digital Marketing & Social Media Executive. This full-time role focuses on enhancing the company’s digital presence across multiple platforms, including Instagram, TikTok, Facebook, and LinkedIn. The ideal candidate will be responsible for transforming creative content into meaningful client engagement and inquiries, utilizing professional photography, video production, and trend-driven strategies. This position requires a hands-on approach to content creation, community management, and lead conversion to support the growth of Maymar Creative Studio’s brand in the high-end residential and commercial design market.

Key Responsibilities

- Project Photography & Videography: Conduct professional on-site photo and video shoots of completed architectural and interior projects, construction sites, and studio activities to capture the essence of the work.

- Platform Management: Oversee and expand the company’s presence on Instagram, Facebook, TikTok, and LinkedIn, ensuring consistent brand messaging and engagement.

- Content Planning & Execution: Develop and maintain a monthly content calendar that supports regular posting and storytelling aligned with marketing goals.

- Short-Form Video Production: Independently shoot and edit short videos, including Reels, Stories, and static posts that highlight design concepts and project walkthroughs.

- Copywriting & Messaging: Craft compelling captions, promotional messages, and project narratives that resonate with the target audience.

- Trend & AI Leverages: Identify and capitalize on viral digital trends while utilizing AI tools to enhance visual content creation and innovation.

- Community Management & Lead Handling: Respond promptly to comments, direct messages, and studio emails, converting online interactions into qualified client leads.

- Performance Tracking: Monitor and analyze content performance, audience insights, and advertising analytics to optimize reach and engagement.

Required Qualifications

- Experience: 2 to 4 years of proven experience in social media management, digital marketing, or content creation. Experience within architecture, interior design, real estate, or lifestyle e-commerce sectors is highly desirable.

- Education: Bachelor’s degree in Marketing, Media, Communications, or a related field.

- Technical & Creative Skills: Proficiency with photography equipment and video editing software such as CapCut, Premiere Pro, or equivalent tools. Advanced knowledge of Instagram, TikTok, and Meta Business Suite is essential. Familiarity with AI tools for content generation and visual concept development is a plus.

- Soft Skills: Strong English copywriting and communication skills are required. The candidate should demonstrate a proactive, target-driven mindset focused on lead conversion and brand growth.

Preferred Qualifications and Benefits

While not explicitly detailed, candidates with experience in high-end design sectors and a passion for creative storytelling will find this role rewarding. The position is based in Karachi and requires in-person attendance, offering the opportunity to work closely with a dynamic creative team dedicated to innovation and excellence in design marketing.

Interested professionals are encouraged to prepare a comprehensive CV and portfolio showcasing relevant work samples to demonstrate their suitability for this role.