Digital Marketing Strategist

Velqora is seeking an experienced Digital Marketing Strategist to join our expanding team and help establish a strong international presence in the logistics and supply chain technology sector. This role focuses on transforming marketing efforts into tangible business growth by developing and executing strategies that enhance brand visibility, generate qualified leads, attract potential customers, and drive new subscriptions and revenue.

Key Responsibilities
- Develop and implement a comprehensive B2B marketing strategy tailored for Velqora.
- Create initiatives to boost brand awareness and increase market visibility across international markets.
- Identify and engage potential customers globally through targeted campaigns.
- Design and manage lead generation and customer acquisition campaigns across LinkedIn, Google, email, content marketing, and other relevant digital channels.
- Conduct thorough research on target markets, industries, competitors, and customer segments to inform strategy.
- Build and optimize marketing funnels that convert awareness into leads, customers, and subscriptions.
- Collaborate closely with the sales team to generate and nurture qualified leads.
- Monitor campaign performance, analyze results, and continuously refine marketing strategies for better outcomes.
- Explore new marketing channels, partnerships, events, and growth opportunities to expand Velqora’s reach.
- Position Velqora as a leading technology brand within the logistics and supply chain industry through compelling content and messaging.
- Contribute innovative ideas and initiatives that directly support business growth and revenue generation.

Required Qualifications
- Minimum of 3 years of relevant marketing experience, preferably within B2B SaaS or technology sectors.
- Proven track record in lead generation and customer acquisition.
- Strong expertise in digital marketing strategies and marketing funnel development.
- Experience with LinkedIn marketing and B2B outreach campaigns.
- Familiarity with international markets and business audiences.
- Excellent analytical skills and strategic thinking capabilities.
- Ability to independently create and execute effective marketing strategies.
- Deep understanding of customer personas, market research, and competitor analysis.
- Experience collaborating with sales teams to convert leads into customers.
- Exceptional communication and presentation skills.

Preferred Qualifications and Benefits
Experience in any of the following areas is highly advantageous: logistics and supply chain, fleet management, transportation technology, SaaS platforms, enterprise software, B2B technology products, or logistics/supply chain marketplaces.

Velqora offers the opportunity to work with a growing international SaaS platform and shape the company’s marketing strategy from the ground up. You will gain exposure to global B2B markets and collaborate closely with sales, development, and leadership teams. This role provides a growth-oriented, collaborative environment where you can make a direct impact on company growth.

We are looking for a marketer who goes beyond managing social media or content publishing. The ideal candidate understands business growth and takes full ownership of the marketing function—from strategy and positioning to lead generation, customer acquisition, and delivering measurable results. You should be able to confidently answer: How do we reach the right companies? How do we generate qualified leads? How do we convert those leads into customers? How can marketing directly contribute to Velqora’s subscriptions and revenue?

If you have a strong background in B2B marketing and are passionate about driving measurable growth, Velqora welcomes your application.