Digital Marketing & Video Content Specialist

We are seeking a dynamic individual to manage our social media presence, develop engaging content, run targeted advertising campaigns on Meta platforms, and edit videos tailored for Reels and other social media channels. The ideal candidate will be creative, proactive, and capable of working independently to enhance our brand visibility and engagement across multiple platforms.

Key Responsibilities
- Manage and maintain social media accounts with consistent, high-quality content.
- Create engaging and relevant content that resonates with our target audience.
- Plan, execute, and optimize Meta Ads campaigns to achieve marketing objectives.
- Edit videos for social media platforms, focusing on formats such as Reels and stories.
- Stay updated with the latest social media trends and incorporate them into content strategies.
- Utilize AI tools to enhance content creation, marketing efforts, and video editing processes.

Required Qualifications
- Proven experience in social media marketing with a strong understanding of platform dynamics.
- Solid knowledge of Meta Ads, including campaign setup, targeting, and performance analysis.
- Proficiency in video editing software and techniques suitable for social media content.
- Awareness of current social media trends and best practices.
- Familiarity with AI tools that assist in content creation, marketing automation, and video editing.
- Creative mindset with the ability to work independently and manage multiple tasks efficiently.

Preferred Qualifications and Benefits
- A portfolio or examples of previous work demonstrating social media management, content creation, and video editing skills is highly preferred.
- Competitive salary package ranging from PKR 50,000 to 70,000 per month, commensurate with experience and skill level.

This role offers an excellent opportunity to contribute creatively to a growing brand while utilizing the latest digital marketing tools and trends. If you are passionate about social media and digital marketing, and you meet the qualifications outlined, we encourage you to apply.