Posted Sep 23, 2026 28 views
We are seeking a highly skilled E-Commerce Growth & Performance Marketer based in Lahore, Pakistan, with 3 to 5+ years of experience in scaling Shopify businesses across international markets. The ideal candidate will have deep expertise in Google Shopping, Performance Max, Meta Ads, and TikTok Ads, and a comprehensive understanding of the entire e-commerce growth cycle—from niche research and product hunting to scaling and brand development. This role requires a strategic marketer who goes beyond managing campaigns to owning the full process of identifying winning products and turning them into sustainable private-label brands.
Key Responsibilities
- Conduct thorough research to identify profitable, evergreen, and all-season niches and products with strong long-term branding potential.
- Analyze competitors, market demand, trends, pricing strategies, margins, and overall product viability.
- Develop and implement effective product-testing strategies tailored for dropshipping, white-label, and private-label business models.
- Manage and scale advertising campaigns across Google Shopping, Performance Max, Meta, and TikTok platforms.
- Utilize hands-on expertise with Google Merchant Center, product feeds, GA4, Google Tag Manager, and conversion tracking to optimize performance.
- Plan and execute creative testing, including user-generated content (UGC) angles, promotional offers, landing pages, and sales funnels.
- Monitor and analyze key performance indicators such as ROAS, CAC/CPA, AOV, CVR, CTR, CPC, contribution margin, and overall profitability.
- Identify winning products and develop strategies to transition them into long-term private-label brands.
- Collaborate closely with the Shopify team to optimize store structure, product pages, conversion rate optimization (CRO), offers, upsells, and the overall customer journey.
- Continuously optimize campaigns and scale profitable products across Tier-1 markets including the USA, UK, Canada, Australia, and Europe.
Required Qualifications
- 3 to 5+ years of hands-on experience in e-commerce performance marketing with a proven track record.
- Demonstrated expertise in managing and scaling Shopify stores.
- Strong proficiency in Google Shopping and Performance Max campaigns is essential.
- Extensive experience with Meta (Facebook/Instagram) and TikTok advertising platforms.
- Practical experience working with dropshipping, white-label, and private-label business models.
- Skilled in product and niche research, as well as product validation techniques.
- Solid understanding of e-commerce unit economics and profitability metrics.
- Proven ability to scale products successfully in Tier-1 international markets.
- Analytical mindset combined with entrepreneurial drive and a results-oriented approach.
This role offers an exciting opportunity to lead growth initiatives for e-commerce brands with a focus on strategic scaling and brand development. If you are passionate about driving measurable results and have a comprehensive understanding of the e-commerce ecosystem, this position will allow you to leverage your skills in a dynamic and fast-growing environment.
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Xeon Global
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