We are seeking a highly skilled Etsy Expert to join our team. The ideal candidate will be a proactive and creative professional with hands-on experience in managing, optimizing, and growing Etsy shops. This role involves driving sales, managing product listings, enhancing overall shop performance, and implementing strategies to increase brand visibility and customer engagement. The position requires a detail-oriented individual who can balance day-to-day operations with strategic growth initiatives to ensure the success of the Etsy store.
Key Responsibilities
Etsy Shop Management:
Oversee daily operations of the Etsy store, including creating product listings, managing inventory, fulfilling orders, and handling customer communications. Optimize product listings by crafting effective titles, descriptions, keywords, tags, and photos to improve SEO and search rankings. Maintain consistent branding, pricing, and product presentation throughout the shop.
Sales Growth & Marketing:
Develop and execute marketing strategies aimed at increasing shop visibility, sales, and customer base. Manage targeted advertising campaigns on Etsy Ads as well as external platforms such as social media and Google Ads. Identify emerging trends and market opportunities, adjusting strategies to maximize growth potential.
Customer Service:
Respond promptly and professionally to customer inquiries, reviews, and concerns. Handle returns, exchanges, and other customer-related issues efficiently to maintain high customer satisfaction.
Analytics & Reporting:
Monitor shop performance and sales analytics using Etsy’s built-in tools and other platforms. Provide regular reports on key metrics such as traffic, conversion rates, and revenue. Use data insights to recommend and implement improvements.
Product Photography & Listing Optimization:
Ensure product images meet Etsy’s guidelines and are visually appealing. Collaborate with product or design teams to produce professional, high-quality photos that enhance listings.
Stay Updated on Etsy Policies & Trends:
Keep abreast of Etsy platform updates, tools, trends, and policy changes. Apply best practices for shop design, customer engagement, and sales conversion strategies to maintain a competitive edge.
Required Qualifications
- Proven experience managing Etsy shops or working within e-commerce platforms.
- Strong understanding of Etsy SEO, advertising, and product listing optimization best practices.
- Excellent communication and customer service skills.
- Proficiency in using Etsy’s Seller Dashboard.
- Ability to create attractive and SEO-focused product listings.
- Strong attention to detail and organizational skills.
- Knowledge of photography or a good eye for visually appealing product displays is advantageous.
- Familiarity with marketing strategies including social media, email, and influencer marketing is a plus.
Preferred Qualifications
- Experience with other e-commerce platforms such as Amazon or eBay.
- Experience running paid advertising campaigns on platforms like Facebook, Instagram, or Google Ads.
This is a full-time, in-person position offering a monthly salary range of Rs35,000 to Rs50,000. Candidates are encouraged to submit their resume, portfolio (if applicable), and a brief cover letter outlining their experience with Etsy shop management and highlighting any notable achievements or successes.