Executive Churn Insights

PTCL Group is a leading technology company in Pakistan, recognized for its commitment to innovation and excellence in delivering integrated ICT and Cellular Network services. Rooted in a culture of transformation and change management, PTCL Group fosters an inclusive and diverse environment that values every individual regardless of gender, social background, religion, belief, or disability. With a clear vision to become the largest technology player driving Pakistan’s digital transformation, the company upholds core values such as resilience, big-picture thinking, determination, and valuing success.

Key Responsibilities

- Generate actionable customer churn insights through comprehensive data analysis, reporting, segmentation, and campaign performance monitoring.
- Support churn management by identifying churn drivers, high-risk customer segments, retention opportunities, and restoration or win-back potential.
- Regularly monitor customer churn trends and behavior to facilitate data-driven decision-making.
- Assist in the design, execution, and evaluation of retention and churn-control initiatives across relevant customer channels.
- Prepare and maintain daily, weekly, and monthly churn dashboards and analytical reports to track churn rates and customer base movements.
- Analyze customer behavior to identify high-risk segments and provide insights for targeted retention efforts.
- Support retention, restoration, and win-back campaigns by contributing to campaign planning, target selection, execution tracking, and post-campaign analysis.
- Conduct ad-hoc analysis, including preparing management presentations and business cases as needed.

Required Qualifications

- Bachelor’s degree in Business Analytics, Computer Science, Engineering, Marketing, or a related discipline.
- 1 to 2 years of relevant experience in data analysis, customer insights, or related fields.
- Proficiency in SQL for data querying and manipulation.
- Strong skills in MS Office Suite, particularly Excel and PowerPoint.
- Experience with reporting and dashboarding tools to visualize and communicate data effectively.

Preferred Qualifications and Benefits

PTCL Group promotes a family-centric work environment, offering generous leave policies including six months of maternity leave and 30 days of paternity leave. The company also supports a hybrid work model, enabling employees to balance their professional and personal lives effectively. This approach reflects PTCL’s commitment to creating a fulfilling and balanced career experience for its workforce.

Joining PTCL Group means becoming part of a forward-thinking organization that values innovation, resilience, and inclusivity, while providing opportunities for professional growth in a dynamic and supportive environment.