Posted Sep 26, 2026 24 views
We are looking for a detail-oriented and motivated Google/Meta Ads and PPC Specialist to join our marketing team at 4Nodes Technologies, located in Tajpura Scheme, Canal Road. This full-time position involves managing and optimizing pay-per-click campaigns across Google Ads and Meta platforms. The ideal candidate will support digital marketing efforts by analyzing performance metrics, assisting in campaign strategy development, and driving traffic and conversions through data-driven advertising techniques. This role requires collaboration with the marketing team to enhance ad effectiveness and contribute to the company’s growth in online advertising.
Key Responsibilities:
- Assist in creating, managing, and optimizing Google Ads and Meta ad campaigns.
- Conduct keyword research and competitive analysis to uncover growth opportunities.
- Monitor campaign performance and prepare reports on key metrics such as impressions, clicks, conversions, and ROI.
- Collaborate with the marketing team to develop compelling ad copy and creative assets.
- Implement A/B testing strategies to improve ad performance.
- Analyze campaign data and recommend adjustments to enhance results.
- Stay informed about industry trends and best practices in PPC advertising.
- Support the development of landing pages and other assets to boost conversion rates.
- Help manage advertising budgets and ensure efficient allocation of ad spend.
Required Qualifications:
- Bachelor’s degree in Marketing, Business, or a related field, or equivalent experience.
- 0-1 years of experience in Google Ads and/or Meta advertising, including internships.
- Familiarity with PPC best practices and digital marketing principles.
- Basic knowledge of Google Analytics and tracking tools.
- Strong analytical skills with the ability to interpret data effectively.
- Excellent written and verbal communication skills.
- Detail-oriented with strong organizational abilities and the capacity to manage multiple tasks.
- Proficiency in Microsoft Excel or Google Sheets; experience with data visualization tools is a plus.
- Must be based in Lahore and able to work on-site at the Tajpura office.
Preferred Qualifications and Benefits:
- Google Ads and/or Meta Ads certifications.
- Experience with remarketing and retargeting campaigns.
- Understanding of SEO principles and their integration with PPC strategies.
- Competitive monthly salary ranging from Rs60,000 to Rs70,000.
This position offers the opportunity to work in a dynamic IT company focused on delivering innovative, data-driven marketing solutions. Candidates interested in contributing to a forward-thinking team and advancing their career in digital advertising are encouraged to apply.
Applicants will be asked about their current salary and salary expectations during the application process. This is an in-person role requiring presence at the Tajpura office in Lahore.
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