Alizay Saad Studio, a distinguished Pakistani fashion brand known for its luxury formal wear, intricately embellished outfits, and elegant kaftans, is seeking a talented Graphic Designer to join their Creative & Marketing department. Based in Gulberg, Lahore, the role offers an opportunity to contribute to a premium brand catering to both local and international markets, including the USA, Canada, UK, and the Middle East. The position requires working on-site from Monday to Friday, 11:00 AM to 6:00 PM, with a starting salary of PKR 40,000 per month. Candidates must have relevant experience in the fashion industry to be considered.
Key Responsibilities
- Design high-quality social media creatives, including posts, stories, reels covers, and promotional banners that reflect the brand’s luxury identity.
- Create visually appealing Meta Ads for Facebook and Instagram aligned with the brand’s aesthetic.
- Develop creative concepts for new collections, product launches, seasonal campaigns, and sales promotions.
- Design website banners, email marketing graphics, and other digital marketing materials.
- Collaborate closely with photography, video editing, and marketing teams to produce engaging fashion campaigns.
- Ensure brand consistency across all digital platforms.
- Edit and enhance fashion product images while preserving original fabric colors, embroidery details, and overall outfit appearance.
- Produce designs that resonate with international customers, particularly in key markets such as the USA, Canada, UK, and Middle East.
- Stay informed about current fashion trends, luxury branding, and competitors’ creative strategies.
Required Qualifications
- Previous experience working with Pakistani clothing brands, preferably in luxury pret, formal wear, bridal wear, or designer fashion.
- Proficiency in Adobe Photoshop and Adobe Illustrator.
- Proven experience designing high-converting social media ads and promotional creatives.
- Strong understanding of luxury fashion aesthetics, including typography, layouts, and color combinations.
- Ability to create modern, elegant, and premium visuals.
- Knowledge of Instagram, Facebook, and other digital marketing platforms.
- Bachelor’s degree is preferred.
Preferred Qualifications and Benefits
- Familiarity with fashion e-commerce and Shopify website graphics.
- Experience creating creatives for international luxury fashion markets.
- Basic knowledge of video editing and motion graphics is an advantage.
- Opportunity to work in a creative and professional environment with a growing premium Pakistani fashion brand.
- Chance to contribute to international fashion campaigns and brand development.
- Competitive salary based on experience and portfolio.
This position requires in-person attendance at the Gulberg 3 location near MM Alam Road, Lahore. Interested candidates with relevant fashion industry experience are encouraged to apply. Only those meeting the specified criteria will be considered.