Graphic Designer

We are looking for a creative Graphic Designer based in Lahore to join SensViz and contribute to producing engaging visual content for our brand and clients. The ideal candidate will have at least one year of professional experience and be available to start within one week. This role involves creating a variety of graphic materials including static images, social media carousels, brand assets, animated posts, and infographic reels. The successful applicant will combine strong design fundamentals with visual storytelling skills to translate technical concepts into clear, compelling, and easy-to-understand content. Proficiency with traditional design software as well as AI-assisted tools is essential, along with a keen eye for detail and a willingness to experiment.

Key Responsibilities:
- Create high-quality graphics for social media, websites, marketing campaigns, presentations, case studies, and advertisements.
- Design static posts, carousels, thumbnails, and covers with clear messaging, readable typography, and strong visual hierarchy.
- Translate technical content and business processes into engaging infographics, diagrams, and visual stories.
- Produce short motion graphics, animated posts, and infographic reels that effectively communicate ideas through purposeful movement.
- Develop simple storyboards and refine pacing, transitions, text animation, and captions to enhance video clarity.
- Generate original creative concepts aligned with audience, brief, and brand identity, using references thoughtfully.
- Apply brand guidelines consistently while exploring fresh layouts and visual treatments.
- Utilize AI-assisted tools such as Claude, ChatGPT, Adobe Firefly, Canva AI, and Higgsfield to support concept development, asset creation, and iteration.
- Refine AI-generated content to correct inaccuracies, visual artifacts, inconsistent branding, and unclear animations.
- Collaborate with the social media manager and content team to understand each asset’s message, purpose, and publishing requirements.
- Adapt designs for platforms including LinkedIn, Instagram, Facebook, X, and websites, ensuring mobile readability, correct aspect ratios, and cropping.
- Maintain reusable templates, organized asset libraries, and editable source files.
- Perform quality checks on spelling, alignment, contrast, image quality, motion timing, and export settings before submission.
- Manage deadlines effectively, communicate blockers early, and respond constructively to feedback.
- Explore and apply relevant tools and techniques to improve design quality and production efficiency.

Required Qualifications:
- Minimum of 1 year of professional graphic design experience; relevant freelance experience is also considered.
- A strong portfolio showcasing social media design, marketing graphics, typography, layout, and brand consistency.
- Solid understanding of composition, color theory, spacing, visual hierarchy, and storytelling.
- Proficiency in Adobe Photoshop and Illustrator or equivalent raster and vector design tools.
- Working knowledge of Figma or Canva for collaborative layouts, templates, and reusable branded assets.
- Practical experience with Adobe After Effects, Premiere Pro, CapCut, or equivalent software for short animations and video editing; proficiency in at least one motion or video workflow is required.
- Experience producing animated posts, short videos, or motion graphics, including infographic reels.
- Hands-on experience with AI-assisted creative tools such as Claude, ChatGPT, Adobe Firefly, Canva AI, and Higgsfield.
- Ability to guide AI tools with clear briefs, visual references, and brand guidelines, and independently assess and improve AI-generated results.
- Capability to simplify complex technical or business information into visuals understandable by non-technical audiences.
- Strong communication skills, with the ability to explain design choices, accept feedback, and collaborate effectively.
- Attention to detail, ownership of deliverables, and ability to manage tasks according to priorities.
- Familiarity with asset licensing and responsible use of fonts, imagery, music, and AI-generated content.
- A portfolio showcasing both static graphic design and animations, motion posts, or short videos is mandatory, with clear indication of personal contributions and AI tool usage.

Preferred Qualifications and Additional Information:
Experience with AI-assisted coded animations, animated diagrams, or explainer videos is a plus. This is a full-time, on-site position based in Lahore, Pakistan. Immediate or early availability (within one week) is preferred. Candidates must submit a CV, portfolio link, and earliest joining date. Applications without a portfolio will not be considered. While experience with every listed tool is not mandatory, strong design fundamentals, practical motion skills, and the ability to learn and apply new tools are essential.