Based in Lahore with travel required for shoots and production, this full-time role offers a hybrid working style combining remote and on-site engagement. The position involves leading the creative and operational direction of Unreposed, a menswear brand known for its considered design, structure, and understated utility. You will be responsible for shaping the brand’s identity across product design, campaigns, and overall presentation, ensuring consistency and quality at every touchpoint. Working closely with the founders, you will oversee product development and production, manage visual content including lookbooks and campaigns, and take ownership of timelines and deliverables to effectively build and scale the brand.
Key Responsibilities
- Take full ownership of the brand’s creative direction, maintaining consistency across all outputs.
- Lead product design and development efforts in collaboration with the founders.
- Oversee production processes, liaising closely with manufacturers and suppliers to align design intent with final products.
- Plan, execute, and manage campaigns, lookbooks, and all visual content creation.
- Direct and coordinate photoshoots, working with photographers, stylists, and other creatives.
- Ensure a clear and consistent visual identity is maintained across all platforms and communications.
- Guide brand positioning, storytelling, and overall creative strategy.
- Manage timelines and deliverables to meet deadlines for each collection cycle.
- Collaborate closely with founders to align product, brand, and business strategies.
- Continuously refine and elevate the brand’s presentation and output to support long-term growth.
Required Qualifications
- Strong experience in fashion, with expertise spanning both product design and brand development.
- Demonstrated ability to execute projects effectively, not just conceptualize ideas.
- Proven experience managing photoshoots, campaigns, and coordinating with external creative teams.
- Solid understanding of garment construction, materials, and production workflows.
- Excellent organizational skills with the ability to manage multiple timelines and deliverables simultaneously.
- Self-motivated and highly accountable, with a strong sense of ownership.
- Comfortable working in a fast-paced, early-stage environment requiring adaptability and focus.
Preferred Qualifications and Benefits
- Opportunity to take a leading role in building a brand from its early stages, with significant creative control.
- Direct collaboration with founders, providing involvement in key strategic decisions.
- Performance-based incentives aligned with the brand’s growth and success.
- Long-term potential for growth and participation in the business’s development.
This role demands full commitment and focus. Candidates should not be part-time contributors, passive advisors, or individuals currently running competing brands or similar ventures. The ideal candidate will be hands-on, proactive, and ready to drive the brand forward with passion and precision.