Posted Oct 18, 2026 7 views
Sociolyze is seeking a detail-oriented Paid Media Specialist with strong expertise in LinkedIn Campaign Manager and Google Ads. This is a hands-on role focused on the accurate execution of paid media campaigns. While strategy and optimization guidance are provided internally, the specialist will be responsible for building, launching, and managing campaigns efficiently, ensuring budgets are monitored closely to prevent overspending.
Key Responsibilities
- Build and launch campaigns across LinkedIn Ads and Google Ads platforms.
- Monitor daily budget pacing to ensure spending aligns with planned allocations.
- Refresh ad creatives and update copy as needed to maintain campaign effectiveness.
- Implement bid strategies and apply optimization recommendations provided by the team.
- Conduct thorough quality assurance checks before campaigns go live.
- Verify that UTMs and conversion tracking pixels are firing correctly.
- Maintain up-to-date campaign documentation and provide regular status reports.
Required Qualifications
- Proven hands-on experience managing campaigns on both LinkedIn Campaign Manager and Google Ads, not just theoretical knowledge or coursework.
- Ability to manage multiple campaigns simultaneously without losing focus or accuracy.
- Strong attention to detail, particularly in identifying and resolving issues prior to campaign launch.
- Proficient written English communication skills.
- Working knowledge of Excel or Google Sheets for reporting and data management.
Preferred Qualifications and Benefits
- Experience with GA4, Google Tag Manager, and LinkedIn Insight Tag is a plus.
- Background working with both B2B and B2C accounts is advantageous.
- This position starts as part-time with the potential for ongoing work based on performance.
- The role values precision and adherence to process over creative improvisation, requiring a candidate who follows instructions carefully and flags exceptions rather than bypassing them.
This opportunity is ideal for a disciplined and reliable paid media specialist who thrives in a structured environment and takes ownership of campaign execution with meticulous care.
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