Junior Digital Marketer

Codexdev, a technology and digital solutions company based in Peshawar, Pakistan, serves startups, businesses, and organizations across various industries. The company specializes in web and mobile app development, AI solutions, UI/UX and product design, digital marketing, graphic design, and custom software development. By integrating modern technologies with professional services, Codexdev helps clients transform ideas into reliable, scalable, and innovative digital products. The team works closely with clients to deliver practical solutions that foster growth and support digital transformation.

We are currently seeking a full-time, on-site Junior Digital Marketer to join our team in Peshawar. This role involves supporting the planning and execution of digital marketing campaigns across social media, search engines, and other online platforms. The Junior Digital Marketer will assist with content creation for social channels, monitor campaign performance, and contribute to generating qualified leads through targeted online activities. Additionally, the role includes tracking and reporting key metrics using web analytics tools, optimizing campaigns based on data insights, and collaborating with designers and developers to maintain cohesive brand messaging.

Key Responsibilities:
- Assist in planning and executing multi-channel digital marketing campaigns, including social media and search marketing.
- Support content creation and scheduling for various social media platforms.
- Monitor and analyze campaign performance using web analytics tools such as Google Analytics.
- Help generate qualified leads through targeted digital marketing efforts.
- Collaborate with design and development teams to ensure consistent brand messaging across channels.
- Maintain marketing calendars and coordinate campaign timelines.
- Perform basic SEO tasks to improve online visibility.
- Stay updated on the latest digital marketing trends relevant to Codexdev’s services and client needs.

Required Qualifications:
- Strong foundational knowledge of digital marketing principles and the ability to support campaigns across multiple channels.
- Experience or familiarity with social media marketing, including content posting, audience engagement, and basic campaign optimization.
- Understanding of lead generation techniques for online platforms.
- Basic proficiency with web analytics tools, particularly Google Analytics, and comfort interpreting performance data.
- Excellent written and verbal communication skills with strong attention to detail.
- Ability to work effectively in a collaborative, on-site team environment and manage time efficiently.
- Interest in technology and digital products; prior exposure to IT or software services is advantageous.
- Relevant coursework or a degree in Marketing, Business, Communications, or a related field is preferred.

This position offers an excellent opportunity to grow within a dynamic technology company and gain hands-on experience in digital marketing while contributing to innovative projects. Candidates passionate about digital marketing and eager to develop their skills in a supportive environment are encouraged to apply.