Posted Sep 26, 2026 14 views
We are seeking a skilled SEO Specialist to join our marketing team in Rawalpindi/Islamabad. The ideal candidate will bring 1.5 to 2 years of proven experience in a corporate or agency setting, with a strong focus on both technical and strategic SEO. This role requires expertise in on-page, off-page, and local SEO tactics to enhance organic search visibility, drive quality traffic, and improve conversion rates. Candidates must hold a bachelor’s degree in Marketing, IT, or Computer Science and be available to work full-time from 12 PM to 8 PM.
Key Responsibilities
- On-Page & Technical SEO: Optimize website structure, address crawling and indexing issues, enhance Core Web Vitals, and implement schema markup for improved search engine understanding.
- Keyword Research & Content Strategy: Perform detailed keyword research and competitor analysis to align high-intent keywords with appropriate landing pages.
- Off-Page SEO & Link Building: Develop and execute link-building campaigns through strategic outreach, digital PR, and guest posting, focusing on quality traffic and niche relevance.
- Local SEO: Manage and optimize local search presence across maps, directories, and localized landing pages to increase visibility in targeted regions.
- Analytics & Performance Tracking: Use Google Analytics 4 (GA4), Google Search Console (GSC), and other SEO tools to monitor, analyze, and report on organic search performance.
- Auditing & Optimization: Conduct regular technical site audits, backlink profile cleanups, and content gap analyses to identify and resolve SEO issues.
Required Qualifications
- Education: Bachelor’s degree in Marketing, Information Technology, or Computer Science.
- Experience: 1.5 to 2 years of stable, proven SEO experience within a reputable firm or agency environment. Freelance experience alone will not be considered.
- Location: Residency in Rawalpindi or Islamabad is mandatory, with preference given to candidates living near PWD, Bahria Town, or the Expressway corridor.
- Technical Skills: Proficient with GA4, Google Search Console, site crawlers such as Screaming Frog, and keyword research tools like Ahrefs and Semrush. Ability to troubleshoot technical SEO issues including crawl budgets, canonical tags, and redirect loops is essential.
- Outreach Abilities: Demonstrated success in backlink acquisition, personalized outreach, and crafting effective pitch emails.
- Analytical Skills: Strong capability to interpret SEO data and translate insights into actionable strategies for traffic growth.
Preferred Qualifications and Benefits
- Competitive market salary aligned with experience and skills.
- A collaborative and growth-focused work environment that encourages professional development.
- Opportunity to contribute to challenging and impactful regional as well as international SEO campaigns.
This position offers a unique chance to work within a structured corporate setting, applying your SEO expertise to drive meaningful results. If you meet the criteria and are passionate about leveraging SEO to boost online presence, we encourage you to apply.
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