Sactosol Technologies is seeking a motivated and results-oriented Lead Generation Executive to join our team. The ideal candidate will play a crucial role in identifying potential clients, generating qualified leads, and supporting the business development team to expand the company’s customer base. This position requires a proactive approach to research and outreach, with a strong focus on B2B prospecting within the IT services and software development sectors.
Key Responsibilities
- Conduct thorough research to identify potential clients using platforms such as LinkedIn, Google, company websites, and business directories.
- Generate qualified leads related to IT services, software development, and other company offerings.
- Build and maintain an organized database of prospective clients, including detailed contact and company information.
- Utilize LinkedIn Sales Navigator, email outreach, and other lead generation tools to locate and engage decision-makers.
- Perform B2B prospecting and assist in executing targeted outreach campaigns.
- Verify and update lead information regularly to ensure accuracy and relevance.
- Collaborate closely with business development and sales teams to facilitate smooth lead handover and follow-up processes.
- Track daily lead generation activities and maintain comprehensive reports.
- Consistently meet assigned daily, weekly, and monthly lead generation targets.
- Research target markets, industry trends, and competitors to uncover new business opportunities.
Required Qualifications
- Bachelor’s degree in Business Administration, Marketing, IT, or a related field is preferred.
- 1 to 2 years of experience in lead generation, B2B prospecting, or business development is desirable.
- Basic understanding of IT services and software development concepts.
- Proficiency in using LinkedIn, email outreach, Google research, and various lead generation tools.
- Strong written and verbal communication skills.
- Excellent research, data management, and organizational abilities.
- Competence in MS Excel or Google Sheets for data tracking and reporting.
- Ability to work independently while consistently meeting targets.
Preferred Qualifications and Benefits
- Experience with advanced lead generation tools such as LinkedIn Sales Navigator, Apollo.io, Hunter.io, or similar platforms.
- Familiarity with CRM systems and lead tracking methodologies.
- Knowledge of international markets, particularly in the USA, UK, Canada, and the Middle East.
- Understanding of cold emailing techniques and B2B outreach strategies.
At Sactosol Technologies, we offer professional learning and development opportunities within a collaborative and growth-oriented environment. Team members will have the chance to deepen their expertise in B2B lead generation and IT business development, contributing to both personal and company success.
Work Location: This position requires in-person attendance at our office.