We are seeking a detail-oriented and results-driven LinkedIn Outreach and Email Campaign Associate to enhance our marketing and sales efforts. This role focuses on identifying potential leads on LinkedIn, managing outreach sequences, and executing targeted email campaigns to boost engagement and conversions. The ideal candidate will work closely with marketing and sales teams to ensure alignment of outreach strategies with broader campaign goals, while maintaining accurate records and continuously optimizing communication for better performance.
Key Responsibilities:
- Research and identify potential prospects on LinkedIn based on defined ideal client profiles.
- Craft and send personalized connection requests and follow-up messages using LinkedIn Sales Navigator or similar tools.
- Build and manage outreach sequences leveraging LinkedIn automation or CRM platforms.
- Coordinate and execute outbound email campaigns through platforms such as Apollo, HubSpot, or comparable tools.
- Monitor responses and track key performance metrics, adjusting messaging strategies to improve response and conversion rates.
- Collaborate with marketing and sales teams to ensure outreach efforts align with overall campaign objectives.
- Maintain accurate and organized records of leads, communications, and campaign results within CRM systems like HubSpot or Zoho.
Required Qualifications:
- Proven experience in LinkedIn outreach and email marketing campaigns.
- Strong written communication skills with an emphasis on personalization and appropriate tone.
- Proficiency with CRM tools, email campaign platforms (e.g., Apollo, HubSpot), and LinkedIn automation software.
- Ability to analyze campaign data and implement data-driven improvements.
- Self-motivated, well-organized, and capable of working independently with minimal supervision.
Preferred Qualifications and Benefits:
- Experience in B2B technology, SaaS, or design services industries is highly desirable.
- Understanding of sales funnels, cold outreach techniques, and lead nurturing strategies.
- Skills in graphic design or copywriting to enhance the quality of emails and messages.
This is a full-time, in-person position offering a monthly salary range of Rs45,000 to Rs60,000.
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