General Electromax Company, founded in 2007, is a leading power solutions provider based in Pakistan. The company specializes in delivering reliable diesel generator sets ranging from 10 kVA to 2000 kVA by combining high-quality imported engines and alternators with local manufacturing expertise. With in-house capabilities for panels, fuel tanks, canopies, and customized control systems, General Electromax caters to institutional, domestic, and commercial clients across the country. Committed to localization, innovation, and renewable energy, the company aims to provide affordable and environmentally responsible power solutions while striving to be recognized as one of Pakistan’s most professional power solution providers contributing to a sustainable future.

We are seeking a confident, energetic, and eager-to-learn fresh graduate to join our team as a Management Trainee in Industrial Sales & Marketing. This role offers hands-on training in diesel generators and industrial power solutions, gradually involving the candidate in marketing activities, lead generation, customer engagement, and business development within industrial sectors.

Key Responsibilities

- Drive sales and business development efforts by conducting cold calls and identifying potential industrial customers.
- Schedule appointments and visit factories, commercial organizations, and businesses to explore sales opportunities.
- Understand customer requirements and recommend suitable generator applications.
- Collaborate with the technical team to prepare quotations and proposals tailored to customer needs.
- Follow up with prospects to convert leads into confirmed orders.
- Build and maintain long-term relationships with customers to ensure repeat business.
- Support marketing initiatives by managing the company’s LinkedIn and social media presence.
- Assist in creating basic marketing content, posts, and promotional materials.
- Conduct market research to identify new industries and potential customers.
- Maintain and update the customer and prospect database regularly.
- Help prepare company profiles, brochures, and other marketing collateral.

Required Qualifications

- Fresh graduate with a degree in BBA, Marketing, Business Administration, Commerce, Electrical Engineering, DAE Electrical, or a related field.
- Strong communication and interpersonal skills with a confident and presentable demeanor.
- Willingness to learn technical product details and develop sales expertise.
- Basic proficiency in Microsoft Excel, Word, and PowerPoint.
- Familiarity with LinkedIn and other social media platforms.
- Basic content writing skills for marketing purposes.
- Willingness to travel for industrial and customer visits as required.
- Self-motivated, disciplined, and target-oriented with the ability to work independently and as part of a team.

Preferred Qualifications and Benefits

- Possession of a valid driving license is considered an advantage.

This role is ideal for fresh graduates who are enthusiastic about building a career in industrial sales and marketing within the power solutions industry. The position offers valuable exposure to technical products and the opportunity to develop professional skills in a dynamic and supportive environment.

Job Details

Total Positions:
1 Post
Job Shift:
First Shift (Day)
Job Type:
Job Location:
Gender:
No Preference
Age:
18 - 65 Years
Minimum Education:
Bachelors
Degree Title:
bachelor degree
Career Level:
Mid-Level
Maximum Experience:
5 Years
Apply Before:
Sep 30, 2026
Posting Date:
Sep 24, 2026

General Electromax Company

· 11-50 employees - Lahore

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