METRO Pakistan (Pvt) Limited, a prominent name in the wholesale sector and part of the international METRO GROUP, is looking for a talented marketing professional to join its energetic team. With a strong footprint across Pakistan through 10 wholesale centers and operations in 25 countries worldwide, METRO provides a unique platform to contribute to impactful marketing campaigns and brand-building initiatives. This role focuses on managing multi-channel marketing activities, supporting creative development, and ensuring all efforts align with business goals to boost customer engagement and enhance brand visibility.
Key Responsibilities
- Ensure the timely execution of marketing campaigns across ATL, BTL, digital, and in-store channels while strictly adhering to brand guidelines and campaign requirements.
- Manage campaign and marketing calendars to synchronize with business promotions and seasonal events, ensuring smooth coordination across teams.
- Oversee daily marketing and content requirements for METRO.PK, social media platforms, METRO Post, and in-store communication materials.
- Support the preparation of creative briefs and collaborate with agencies and design teams to develop compelling marketing assets.
- Work closely with external agencies to facilitate campaign rollouts, ensuring punctual delivery and maintaining brand consistency throughout.
- Assist in planning and executing corporate and customer events by developing communication materials, timelines, and messaging aligned with brand standards.
- Monitor campaign performance metrics and generate insightful reports and analyses for senior management to inform decision-making.
- Collaborate effectively with internal teams to maximize campaign reach and audience engagement.
Required Qualifications
- Bachelor’s or Master’s degree from an HEC-recognized institution.
- A minimum of 3 years of relevant experience in Marketing or Communication roles.
METRO Pakistan offers a vibrant and supportive work environment within a globally recognized organization. This position provides excellent opportunities for professional growth and the chance to contribute meaningfully to a leading wholesale brand. Candidates who are proactive, detail-oriented, and possess strong coordination skills will find this role both rewarding and impactful.