Manager Sales – Trade

METRO Pakistan (Pvt) Limited, part of the global METRO GROUP, is a leading player in the self-service wholesale sector with a strong presence across Europe, Asia, and Africa. Since opening its first cash & carry wholesale center in Pakistan in 2007, METRO has rapidly expanded to operate 10 wholesale centers in major cities including Lahore, Karachi, Multan, Islamabad, and Faisalabad. The strategic merger with Makro-Habib in 2012 strengthened METRO’s market position by combining resources and financial capabilities, enabling the company to deliver enhanced value to customers and suppliers in a competitive environment.

Key Responsibilities

- Analyze weekly, monthly, and quarterly sales team performance focusing on turnover, profitability, losses, margins, purchase frequency, and average turnover, implementing corrective actions as necessary.
- Evaluate sales and stock data to identify potential opportunities for business growth and expansion.
- Develop and nurture strong business relationships with customers to enhance loyalty and satisfaction.
- Monitor and measure Target Group Customers at both global and individual Customer Manager levels to ensure alignment with business goals.
- Conduct market surveys and keep track of competitors’ activities to recommend strategic action plans supporting METRO’s market positioning.
- Collaborate closely with the Area Manager in selecting and managing the customer portfolio.
- Drive team growth and manage costs effectively to meet defined Key Performance Indicators (KPIs).
- Lead, motivate, train, and supervise sales staff to optimize their performance and achieve sales targets.
- Increase the number of new buying customers through targeted customer activation initiatives.
- Oversee assigned budgets, including personnel costs, bonuses, incentives, salaries, advertising, and promotional expenses where applicable.
- Maintain effective coordination with Head Office and Store Operations teams to ensure seamless achievement of overall business objectives.
- Coach team members to enhance their skills and competencies, supporting their ongoing professional development.

Required Qualifications

- A university degree with a minimum of six years of relevant experience in sales management or a related field.

No preferred qualifications or benefits were specified in the original description.