We are seeking a dynamic and results-driven Sales Manager to lead and expand our sales operations within targeted territories. The ideal candidate will be responsible for driving sales growth, managing and developing sales agents, cultivating industrial customer relationships, and identifying new business opportunities. This role requires a strategic thinker with strong operational coordination skills and the ability to analyze market trends to enhance overall sales performance.
Key Responsibilities
Sales Growth & Target Achievement
- Achieve monthly and annual sales targets consistently.
- Develop and implement detailed territory-wise sales plans.
- Increase sales through existing Sales Agents and industrial customers.
- Identify and pursue new business opportunities to expand market presence.
- Monitor sales performance regularly and implement corrective actions as needed.
Sales Agent Development & Management
- Identify and recruit new Sales Agents in potential markets.
- Conduct market surveys to assess and select suitable business partners.
- Evaluate agents based on reputation, customer base, financial strength, and market coverage.
- Manage onboarding, documentation, and training processes for new agents.
- Build and maintain strong, long-term relationships with Sales Agents.
- Review agent-wise performance and support agents in meeting their sales targets.
Industrial Customer Development
- Identify and develop new industrial customers to grow the client base.
- Maintain and strengthen relationships with existing customers.
- Support Sales Agents in acquiring new Brick Kiln and industrial customers.
- Understand customer requirements and resolve commercial issues promptly.
- Enhance customer satisfaction and retention through effective service.
Market Expansion & Business Development
- Identify untapped districts and high-potential markets for expansion.
- Conduct market surveys and analyze business potential in new areas.
- Develop actionable market expansion plans.
- Recommend new territories and potential areas for Sales Agent appointments.
- Monitor market penetration and sales growth by territory.
Sales Operations & Coordination
- Coordinate with Operations to ensure timely coal dispatch and delivery.
- Monitor booking and delivery status to avoid delays.
- Resolve delivery-related issues by liaising with relevant departments.
- Facilitate smooth communication between Sales Agents, customers, and internal teams.
- Coordinate with Finance regarding advance payments and outstanding balances.
Sales Performance & Reporting
- Prepare daily, monthly, and territory-wise sales reports.
- Monitor performance of Sales Agents and customers.
- Analyze sales volume, customer growth, product mix, and revenue trends.
- Develop sales dashboards, performance reports, and scorecards using Microsoft Excel.
- Maintain accurate sales and customer databases.
- Identify sales gaps and recommend corrective actions.
Market Intelligence
- Monitor competitor activities, pricing, and commission structures.
- Analyze customer buying behavior and market trends.
- Identify new market entrants and emerging business opportunities.
- Prepare regular market intelligence reports.
- Recommend strategic actions based on market insights.
Performance Improvement
- Identify underperforming Sales Agents and analyze causes.
- Develop measurable improvement plans.
- Monitor progress and review results regularly.
- Recommend appropriate actions to enhance performance.
Required Qualifications
- Bachelor’s degree (preferred).
- Minimum of 7 years of relevant experience in sales management or a related field.
Preferred Qualifications and Benefits
- Proven track record in managing sales teams and achieving targets.
- Strong analytical and reporting skills, particularly with Microsoft Excel.
- Excellent communication and interpersonal skills.
- Competitive salary starting from Rs 150,000 per month.
- Work location: In-person.
This role offers an excellent opportunity for a motivated sales professional to contribute to business growth while developing a strong network of agents and customers across diverse markets.