Market Development Executive

This role involves engaging with healthcare professionals through scientific detailing and product presentations to promote pharmaceutical products effectively. The position requires monitoring prescription trends, gathering customer feedback, and ensuring product availability at pharmacies to support business growth. The candidate will be responsible for executing sales strategies and promotional campaigns while maintaining compliance with company policies and reporting requirements. This is a field-based role that demands excellent communication, negotiation, and relationship-building skills, particularly within the gynecology portfolio.

Key Responsibilities

- Conduct scientific detailing and deliver compelling product presentations to healthcare professionals.
- Monitor prescription trends, customer feedback, and pharmacy stock levels to identify business opportunities.
- Ensure full territory coverage by adhering to approved call plans and sales strategies.
- Follow established sales SOPs, field processes, and CRM/MREP reporting protocols.
- Execute promotional campaigns, Continuing Medical Education (CME) events, and marketing activities as scheduled.
- Manage promotional materials responsibly, ensuring proper utilization and accountability.
- Track competitor activities, including product launches, pricing, and promotional tactics.
- Provide timely reports on market developments, customer insights, stock shortages, and potential business prospects to the District Sales Manager.
- Maintain up-to-date product knowledge and achieve required assessment scores.
- Complete mandatory training sessions, brand refreshers, and coaching programs.
- Apply the CONNECT Selling Model and 8-Skills Coaching Model to enhance sales effectiveness.
- Demonstrate strong communication, presentation, negotiation, and objection-handling skills.
- Comply with company policies, SOPs, ethical promotion standards, pharmacovigilance, and regulatory requirements.
- Adhere strictly to approved tour plans, field procedures, and reporting deadlines.
- Maintain professional conduct, safeguard company assets, promotional materials, and records.
- Submit reports and expense claims within prescribed timelines.

Required Qualifications

- Proven experience in pharmaceutical sales, preferably within the gynecology portfolio.
- Strong knowledge of top gynecologists and healthcare professionals in the assigned territory.
- Ability to work independently in a field-based environment.
- Excellent communication, presentation, and interpersonal skills.
- Familiarity with sales SOPs, CRM systems, and reporting tools.
- Commitment to compliance and ethical promotional practices.

Preferred Qualifications and Benefits

- Experience working with gynecological products and understanding of the related market dynamics.
- Ability to build and maintain strong relationships with healthcare providers.
- Competitive monthly pay starting from Rs45,000.
- Opportunity to work on the road, offering a dynamic and engaging work environment.

Candidates applying for this position should be comfortable working independently in the field and possess a strong network within the gynecology medical community. The role offers a chance to contribute to business growth through strategic sales execution and customer engagement.