Marketing Coordinator

MD Healthcare Group, a leader in medical diagnostic instruments, is committed to excellence and innovation. The company focuses on developing high-quality, technically precise, and user-friendly devices that cater to the evolving needs of healthcare professionals worldwide. With a strong customer-centric approach, MD Healthcare Group continually enhances its product range and introduces new solutions to support better clinical outcomes through reliable and cutting-edge medical technology.

The Marketing Coordinator role is a full-time, on-site position based in Sialkot. This position supports the planning and execution of marketing campaigns, coordinates promotional activities, and assists in developing marketing materials specifically for medical diagnostic instruments. The role involves managing the company’s social media and digital presence, maintaining consistent product and brand messaging, and collaborating closely with sales teams to support lead generation and customer outreach efforts.

Key Responsibilities:
- Assist in organizing and tracking marketing projects to ensure timely completion.
- Coordinate events, trade shows, conferences, and customer engagement activities, including logistics and follow-up.
- Prepare reports on campaign performance and marketing effectiveness for internal review.
- Maintain marketing calendars and ensure smooth communication with internal stakeholders.
- Work with external vendors and agencies as required to support marketing initiatives.
- Contribute creative ideas to strengthen the company’s brand presence in both local and international markets.
- Support sales teams by providing marketing materials and assisting with lead generation activities.

Required Qualifications:
- Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
- Minimum of 3 years of experience in marketing roles, preferably with exposure to healthcare or medical device industries.
- Strong verbal and written communication skills, with the ability to collaborate effectively across cross-functional teams.
- Proven experience in sales support, understanding customer needs, and contributing to lead generation.
- Event planning skills, including coordination of trade shows, conferences, and customer events.
- Writing and editing skills for marketing content, product descriptions, and promotional materials.
- Project management abilities to organize tasks, manage timelines, and deliver marketing initiatives on schedule.
- Basic understanding of digital marketing and social media platforms is preferred.
- Proficiency in common office software and collaboration tools such as MS Office and online productivity platforms.
- Attention to detail, ability to prioritize multiple projects, and a willingness to learn about medical devices and the healthcare market.

This role offers the opportunity to contribute to a dynamic and innovative company that values quality and continuous improvement. The Marketing Coordinator will play a vital part in enhancing the company’s visibility and supporting its growth in the competitive healthcare industry.