Meta Ad Scriptwriter

We are seeking a talented Meta Ad Scriptwriter to join our team and create compelling ad copies and concepts that effectively drive conversions. The ideal candidate will have a strong understanding of brand voice, consumer psychology, and the ability to write persuasive content tailored specifically for Facebook, Instagram, and other digital platforms. This role requires creativity, attention to detail, and a strategic mindset to craft messages that resonate with diverse target audiences and enhance campaign performance.

Key Responsibilities:
- Write engaging and high-converting ad copies for Facebook and Instagram campaigns.
- Collaborate closely with designers to develop visuals and creatives that align with overall campaign strategies.
- Conduct research on target audiences to craft messaging that effectively connects with them.
- Create multiple ad copy variations for A/B testing to optimize campaign results.
- Stay informed about the latest trends in digital advertising, consumer behavior, and competitor activities to keep campaigns fresh and competitive.

Required Qualifications:
- Minimum of 2 years’ experience in copywriting, preferably within a digital marketing agency environment.
- A strong portfolio demonstrating successful ad copy and campaign concepts.
- Ability to understand and adapt to various brand tones and industries.
- Solid knowledge of digital marketing funnels and persuasive writing techniques.
- Excellent communication skills, creativity, and meticulous attention to detail.

Additional Information:
- Working hours are from 9:00 AM to 5:00 PM.
- This is an onsite position located at Gulshan-e-Iqbal Block 10, Karachi.
- Salary offered will be competitive and aligned with market standards.

If you are passionate about crafting impactful ad scripts and want to contribute to dynamic digital marketing campaigns, we encourage you to apply.