Online Paid Ads Specialist

HHD Software is seeking a Performance Marketing Specialist to support a UAE-based client. The ideal candidate will have strong expertise in managing Google Ads and Meta Ads campaigns, with a focus on full-funnel performance marketing strategies. This role involves driving lead generation, sales, and revenue through data-driven campaign management. Initially offered as a 3-month contract, there is potential for extension or transition to a full-time position based on performance. The position follows a hybrid work model, allowing flexibility with in-office attendance.

Key Responsibilities
- Plan, build, and optimize Meta and Google Ads campaigns to achieve business objectives.
- Develop full-funnel marketing strategies that drive lead generation, sales, and revenue growth.
- Monitor campaign performance using analytics tools and make data-driven adjustments to improve ROI.
- Collaborate with cross-functional teams to align marketing efforts with overall business goals.
- Manage budgets effectively to maximize campaign efficiency and impact.
- Stay updated on the latest trends and best practices in digital advertising across Meta and Google platforms.
- Prepare regular performance reports and present insights to stakeholders.

Required Qualifications
- Proven experience managing Google Ads and Meta Ads campaigns with measurable results.
- Strong understanding of full-funnel marketing concepts and performance metrics.
- Ability to analyze data and optimize campaigns based on performance insights.
- Experience with lead generation and sales-focused digital marketing strategies.
- Excellent communication and collaboration skills.
- Comfortable working in a hybrid environment with flexible office attendance.

Preferred Qualifications and Benefits
- Experience working with clients in the UAE or similar markets is advantageous.
- Familiarity with additional digital marketing tools and platforms is a plus.
- Opportunity to convert to a full-time role based on contract performance.
- Flexible hybrid work model supporting work-life balance.

This position offers a dynamic opportunity to contribute to impactful marketing campaigns within a growing organization. Candidates who are results-driven and passionate about digital advertising are encouraged to apply.