We are seeking a detail-oriented and proactive professional to manage outdoor media buying and planning activities across various Out-Of-Home (OOH) advertising sites. The ideal candidate will be responsible for evaluating potential locations, negotiating with vendors, and ensuring the successful execution of outdoor campaigns. This role requires strong coordination with internal teams and external partners to deliver campaigns on time and within budget, while maintaining high standards of quality and effectiveness.
Key Responsibilities:
- Coordinate outdoor media buying and planning activities across OOH sites to maximize campaign reach and visibility.
- Conduct site visits to assess locations for visibility, audience engagement, and overall suitability for advertising campaigns.
- Negotiate rates and manage relationships with vendors to secure optimal media bookings and placements.
- Oversee the timely installation, execution, and ongoing monitoring of outdoor advertising campaigns.
- Perform site verification and maintain detailed reports on campaign execution and performance.
- Collaborate closely with internal teams and external vendors to ensure smooth and efficient campaign delivery.
- Manage multiple campaigns simultaneously, ensuring adherence to deadlines and budget constraints.
- Fuel allowance will be determined as part of the employment terms.
Required Qualifications:
- Minimum of 3 years of relevant experience in OOH media buying and planning, preferably within an advertising agency environment.
- Strong negotiation skills combined with excellent communication and vendor management capabilities.
- In-depth understanding of outdoor media sites, rate structures, campaign execution processes, and client handling.
- Bachelor’s degree in Marketing, Business, Mass Communication, or a related field.
Preferred Qualifications and Benefits:
- Competitive monthly salary ranging from PKR 75,000 to 90,000.
- Opportunity to work in a dynamic environment with exposure to diverse outdoor media campaigns.
- Fuel allowance to be decided based on company policy and role requirements.
This position offers a chance to contribute to impactful advertising campaigns by leveraging your expertise in OOH media planning and buying. If you are a motivated professional with a keen eye for detail and a passion for outdoor advertising, we encourage you to apply.