Posted 5 days ago 4 views
We are seeking a motivated Digital Marketing Intern with a foundational understanding of digital marketing concepts and a keen interest in gaining hands-on experience specifically in Google Ads. This role offers an excellent opportunity to work closely with a dynamic team, contributing to real client campaigns while developing practical skills in campaign setup, monitoring, and optimization.
Key Responsibilities
- Assist in setting up and managing basic Google Ads campaigns.
- Support the team in monitoring campaign performance, preparing reports, and performing basic optimizations.
- Conduct audience research, keyword research, and competitor analysis to inform campaign strategies.
- Help create and test ad copies, creatives, and various campaign elements.
- Track essential campaign metrics such as CTR (Click-Through Rate), CPC (Cost Per Click), CPL (Cost Per Lead), CPA (Cost Per Acquisition), and ROAS (Return on Ad Spend).
- Learn and assist with basic conversion tracking and campaign analysis.
- Stay informed about the latest trends and updates in digital marketing platforms.
Required Qualifications
- Basic knowledge of Google Ads is essential.
- A certification in Google Ads or Digital Marketing is advantageous.
- A Bachelor’s degree in Marketing, Digital Marketing, Business, Commerce, IT, or a related field is preferred.
- Fresh graduates or candidates with relevant coursework and certifications are encouraged to apply.
- Strong communication and analytical skills.
- A willingness to learn and actively engage with real client campaigns.
- Basic proficiency in Excel or Google Sheets is a plus.
Preferred Qualifications and Benefits
- Gain hands-on experience managing real digital marketing campaigns.
- Practical exposure to Google Ads, analytics, and campaign optimization techniques.
- Receive mentorship and guidance from experienced professionals within the team.
- Potential opportunity for a full-time position based on internship performance.
This internship is based on-site, providing direct interaction with the team and clients. The monthly stipend ranges from Rs30,000 to Rs40,000, reflecting the valuable learning and contribution expected from the candidate.
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