Performance Marketer

We are seeking a skilled Digital Advertising Specialist to manage and optimize Meta and Google Ads campaigns. The ideal candidate will have hands-on experience in planning, executing, and refining paid advertising strategies to drive measurable results. This role requires a strong analytical mindset, attention to detail, and the ability to stay current with evolving digital marketing trends and platform updates.

Key Responsibilities

- Plan, execute, and continuously optimize Meta and Google Ads campaigns to meet business objectives.
- Conduct thorough keyword research, audience targeting, and competitor analysis to enhance campaign effectiveness.
- Monitor campaign performance metrics such as CPA (Cost Per Acquisition), ROAS (Return on Ad Spend), CPC (Cost Per Click), and conversion rates, implementing improvements as needed.
- Analyze campaign data and prepare detailed performance reports to inform strategy and decision-making.
- Stay informed about the latest advertising trends, platform features, and best practices to maintain a competitive edge.

Required Qualifications

- Proven experience managing Google Ads and Meta Ads campaigns with demonstrable success.
- Strong understanding of key performance marketing metrics and how to optimize campaigns accordingly.
- Excellent analytical skills with the ability to interpret data and solve problems effectively.
- Ability to share a comprehensive CV and portfolio showcasing the scale of ad spend managed and the results achieved.

If you are passionate about digital advertising and have a track record of driving successful campaigns, we encourage you to apply. Please prepare your CV and portfolio highlighting your experience and outcomes in managing ad spend and campaign performance.

Applicants should submit their materials with the subject line clearly indicating the position they are applying for.