Performance Marketer (Meta Ads + Creative Strategy)

Superhuman AI operates one of the world’s largest AI newsletters, reaching over 1 million readers, including employees at 90% of Fortune 1000 companies. Our revenue has doubled annually for the past three years, with sponsorships from industry leaders such as Google and Microsoft. We are seeking a hands-on Meta Ads Specialist to take full ownership of our advertising campaigns, driving growth and engagement for our newsletters.

Key Responsibilities
You will be responsible for running Meta ad campaigns end to end. This includes building campaigns, writing compelling ad copy, managing creative strategy, analyzing data, and scaling successful initiatives. Daily tasks involve crafting hooks, scripts, and static ads, as copywriting is a core part of the role. You will decide on creative angles, formats, and hooks to test, collaborate closely with designers and editors, and develop testing matrices to identify and prevent ad fatigue before it impacts performance. The focus will be on optimizing for lead quality rather than just low cost per lead, tracking subscriber behavior post-signup. This is a fast-paced role where ads are launched daily, not weekly. You will receive direct training from our Head of Marketing, who manages over $300K monthly in ad spend across multiple channels.

Required Qualifications
Candidates must have at least 2 years of hands-on experience managing Meta ad campaigns. You should have independently managed budgets of $50K or more per month on a single ad account. Strong copywriting skills are essential, with proven examples of successful ad copy you have personally written. Experience in creative strategy is required; you must have been responsible for deciding which creatives get produced, not just executing pre-made assets. A well-maintained swipe file of ads is expected, demonstrating your passion and dedication to the craft.

Preferred Qualifications and Benefits
Experience with AI products, app studios, consumer apps, or newsletters is a significant plus. This role offers exceptional career growth, promising to accelerate your marketing expertise by a decade within 12 months. You will gain deep, practical knowledge in digital advertising, working alongside industry experts and managing substantial budgets in a high-growth environment.

This position is not suitable for those who prefer a passive role, such as simply setting up campaigns without ongoing involvement, or managers who do not directly handle ad accounts. It also requires strong copywriting skills and a willingness to work at a fast, dynamic pace rather than a slow, comfortable one.

To apply, please submit your resume along with one winning ad you personally wrote, including the results it achieved, and a screenshot of your swipe file.