Posted Oct 22, 2026 18 views
Company Description Human Resources Department – Iqra University supports a leading higher education institution recognized for its focus on academic excellence and professional development. Located in Karachi, the university offers a dynamic environment that encourages innovation, collaboration, and continuous learning.
The HR department works closely with academic and administrative units to attract, retain, and develop talent that contributes to the university’s strategic goals. Team members benefit from exposure to diverse projects, a student-centred culture, and opportunities to shape organizational performance and growth.
Iqra University is seeking qualified candidates for the position of Performance Marketing Lead at our Main EDC Campus. If you meet the eligibility criteria outlined below, we encourage you to apply:
Eligibility Criteria:- Bachelor’s or Master’s degree, with experience in higher education or EdTech marketing preferred.
- Expertise in Meta, Google, TikTok, LinkedIn, and Snapchat Ads.
- Proficiency in GA4, GTM, Meta CAPI, pixel tracking, and campaign analytics.
- Strong experience in campaign optimisation, audience targeting, retargeting, and A/B testing.
- Skilled in Looker Studio, Excel/Google Sheets, and CRM-based lead tracking.
- Sound understanding of performance marketing and the student admissions funnel.
- Submit your updated CV by 1st November 2026 to ********* with the position mentioned in the subject line.
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Human Resources Department – Iqra University
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