We are looking for a proactive and strategic PR Manager to join our team in Islamabad. This role involves leading public relations efforts to enhance our brand visibility and reputation. The successful candidate will be responsible for cultivating strong media relationships, managing corporate communications, and executing effective PR campaigns that align with our business goals. This is a full-time position based in D-12, Islamabad, offering a monthly salary range of PKR 70,000 to PKR 90,000.
Key Responsibilities
- Develop and execute comprehensive public relations strategies that support overall business objectives.
- Establish and maintain strong relationships with media outlets, journalists, influencers, and other key stakeholders.
- Prepare and distribute press releases, media kits, official statements, and other corporate communications.
- Organize and coordinate interviews, media briefings, and press conferences.
- Monitor media coverage and compile regular reports on PR performance.
- Manage crisis communications to safeguard the company’s reputation.
- Collaborate closely with Marketing, HR, Sales, and Leadership teams on branding and communication initiatives.
- Identify and pursue sponsorships, partnerships, and opportunities for public engagement.
- Plan and execute corporate events, product launches, and promotional activities.
- Ensure consistency in brand voice across all external communications.
Required Qualifications
- Bachelor’s degree in Public Relations, Mass Communication, Marketing, Journalism, or a related discipline.
- 3 to 5 years of experience in Public Relations, Corporate Communications, or Brand Management.
- Excellent written and verbal communication skills in both English and Urdu.
- Strong networking abilities and experience managing media relationships.
- Proven experience in drafting press releases and handling corporate communications.
- Excellent organizational and project management skills.
- Ability to work effectively under pressure and manage sensitive communications with professionalism.
- Proficiency in Microsoft Office and familiarity with social media platforms.
Preferred Qualifications and Benefits
- Experience working with consumer brands, particularly in FMCG, healthcare, pharmaceuticals, or fitness sectors.
- Established media contacts and prior experience with PR agencies are advantageous.
- Skills in event management and influencer marketing are considered a plus.
This position requires the candidate to work on-site in Islamabad. The role offers a competitive salary within the specified range and the opportunity to contribute significantly to the company’s brand growth and public image.