Relationship Manager Liability

This role is focused on driving deposit mobilization by acquiring new customers, managing high-value relationships, and expanding the bank’s CASA and term-deposit portfolio. The successful candidate will work towards achieving business targets while strengthening customer relationships and delivering customized banking solutions. Ensuring full compliance with regulatory requirements is a key aspect of this position. The role is based in Lahore and Islamabad.

Key Responsibilities

- Develop and manage a portfolio of high-value liability customers.
- Acquire new customers and grow the bank’s CASA and term-deposit portfolio.
- Achieve assigned monthly, quarterly, and annual deposit mobilization targets.
- Identify prospective customers through market visits, referrals, networking, and existing relationships.
- Build and maintain long-term relationships with individual, affluent, and corporate customers.
- Understand customers’ financial needs and recommend appropriate deposit and banking solutions.
- Manage and grow deposits through Current Accounts, Savings Accounts, Term Deposits, and other liability products.
- Focus on New-to-Bank (NTB) customer acquisition and increase wallet share from existing customers.
- Regularly visit and engage with customers to strengthen relationships and increase deposits.
- Handle customer queries, complaints, and service-related issues by coordinating with relevant departments.
- Cross-sell and refer other banking products such as ATM cards and digital banking services.
- Maintain a healthy and profitable liability portfolio.
- Conduct periodic portfolio reviews to identify dormant, declining, or high-potential relationships.
- Ensure all customer onboarding and documentation comply with KYC, AML, and bank regulatory requirements.
- Coordinate with branch operations and other departments to provide seamless customer service.
- Maintain accurate records of customer meetings, prospects, leads, and sales activities.
- Prepare and submit regular sales and portfolio performance reports to management.
- Participate in marketing campaigns, business events, customer meetings, and other acquisition activities.
- Ensure adherence to the bank’s policies, SOPs, compliance requirements, and code of conduct.

Required Qualifications

- Bachelor’s degree in Business Administration, Finance, Economics, Commerce, or a related discipline.
- Typically 2 to 5 years of relevant banking experience in liability sales, relationship management, deposit mobilization, or business development.
- Experience managing affluent, corporate, or high-net-worth customers is advantageous.
- Strong market relationships and an established customer network will be considered an added advantage.

There are no additional preferred qualifications or benefits explicitly mentioned for this role. The position offers an opportunity to work in a dynamic banking environment with a focus on growth, customer engagement, and compliance.