Melina Pakistan is seeking a motivated and results-driven HORECA Sales Representative to join our expanding team in Karachi. The ideal candidate will have hands-on experience in HORECA sales, a solid understanding of the café and beverage industry, and practical barista skills. This role offers an exciting opportunity to work closely with clients in the food and beverage sector, helping to grow Melina’s presence in the market.

Key Responsibilities:
- Develop and maintain strong relationships with clients in the HORECA sector, including cafés, restaurants, and hotels.
- Promote and sell Melina’s products, focusing on café beverages and related offerings.
- Utilize barista skills to demonstrate product knowledge and support client needs.
- Identify new business opportunities and contribute to sales growth in the Karachi region.
- Provide excellent customer service and follow up on client inquiries and orders.
- Collaborate with the marketing and distribution teams to ensure smooth delivery and customer satisfaction.

Required Qualifications:
- Proven experience in HORECA sales with a track record of meeting or exceeding targets.
- Knowledge of barista skills and café beverage preparation.
- Strong communication skills and the ability to build and maintain client relationships effectively.
- Based in Karachi, with a good understanding of the local market dynamics.

Preferred Qualifications and Benefits:
While not explicitly stated, candidates with additional experience in the FMCG sector or a passion for the food and beverage industry will be highly regarded. Joining Melina offers the chance to be part of a growing company where you can develop your career and contribute to a dynamic team environment.

This position is based in Karachi, Pakistan. Interested candidates are encouraged to apply by submitting their updated CV through the company’s official channels.

Be part of Melina’s growth story and take your career to the next level with us. For more information about the company and its offerings, please visit the official websites.

Skills

Job Details

Total Positions:
1 Post
Job Shift:
First Shift (Day)
Job Type:
Job Location:
Gender:
No Preference
Age:
18 - 65 Years
Career Level:
Mid-Level
Maximum Experience:
5 Years
Apply Before:
Oct 05, 2026
Posting Date:
Sep 29, 2026

Haleema International

· 11-50 employees - Karachi

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