Sales Data Quality Analyst II

Motive is a leading provider of innovative tools designed to empower teams managing physical operations, helping them improve safety, productivity, and profitability. Our platform uniquely integrates safety, operations, and finance functions, allowing seamless management of drivers, vehicles, equipment, and fleet expenses within a single system. By leveraging advanced AI technology, Motive offers comprehensive visibility and control while automating complex tasks to reduce manual workloads. Serving nearly 100,000 customers across diverse industries—including transportation, logistics, construction, energy, manufacturing, agriculture, retail, and the public sector—Motive supports organizations ranging from Fortune 500 companies to small businesses.

The Sales Data Quality Analyst II (L4) is a vital member of the Go-To-Market (GTM) Strategy and Sales Operations team, responsible for ensuring the accuracy, completeness, and usability of Salesforce sales data across all sales motions. This role serves as the subject-matter expert on sales data integrity, focusing on account and contact data, segmentation, and global hierarchy management, including markets in the UK and Mexico. The Analyst will design and maintain advanced data quality frameworks, conduct detailed analyses using SQL and Salesforce, and translate complex data challenges into actionable business insights. These efforts support pipeline health, territory planning, and executive decision-making.

Key Responsibilities:
- Lead thorough data quality investigations and diagnostics to identify and resolve anomalies in accounts, contacts, and opportunities. Use SQL and Salesforce reporting tools to perform root-cause analysis and quantify business impact.
- Define and maintain strict data quality standards by establishing benchmarks for completeness, consistency, and accuracy. Manage data quality scorecards, rules, and documentation.
- Develop and oversee proactive data monitoring frameworks, including automated checks and recurring reports to detect duplicates, missing fields, and invalid hierarchies. Deliver prioritized issue reports and trend analyses to GTM stakeholders.
- Collaborate with regional teams to support data segmentation and enrichment initiatives, ensuring data inputs and outputs meet quality standards before deployment to sales teams.
- Architect and maintain parent–child account hierarchies in Salesforce to accurately reflect corporate relationships, enabling precise roll-up reporting and planning.
- Partner closely with Sales, Revenue Operations, and GTM Strategy teams to understand data usage in workflows and reporting. Translate data quality findings into clear, actionable recommendations aligned with sales objectives.
- Standardize and document processes, including runbooks and data dictionaries for key sales data objects and fields. Recommend process and system improvements to reduce recurring data issues and enhance sustainable data quality.

Required Qualifications:
- Bachelor’s degree in a quantitative field such as Computer Science, Engineering, Statistics, Economics, or Business Analytics, or equivalent practical experience in sales data, analytics, or operations.
- Advanced proficiency in SQL, capable of performing data validation, profiling, and reporting on large and complex datasets.
- Strong working knowledge of Salesforce objects—including Accounts, Contacts, Opportunities, and custom GTM fields—with experience managing complex hierarchies and segmentation logic.
- Experience leveraging AI/ML and large language model (LLM) tools to accelerate analysis, documentation, and data quality investigations, balanced with strong human judgment and validation.
- Familiarity with data enrichment workflows and rigorous quality assurance for third-party data sources.
- Demonstrated analytical problem-solving skills with the ability to perform structured root-cause analysis and connect technical issues to business impact.
- Proven ability to prioritize issues strategically based on impact, effort, and stakeholder needs.
- Excellent communication skills to convey complex findings clearly and concisely to sales leadership.
- Strong stakeholder management capabilities, including expectation setting, priority alignment, and driving accountability for remediation.

Motive is dedicated to fostering a diverse and inclusive workplace and is an equal opportunity employer. We welcome candidates from all backgrounds, experiences, abilities, and perspectives. Applicants must be authorized to access commodities and technologies controlled under U.S. Export Administration Regulations, ensuring secure access to Motive’s products and technology.