Sales Development Representative (SDR) - US & Canada (B2B Sales)

Bricks Tech (Taraki), based in Lahore, Pakistan, is a forward-thinking technology company specializing in innovative digital products and technology-driven business solutions. Our flagship product, Taraki, is an AI-powered recruitment platform and Applicant Tracking System (ATS) designed to streamline hiring processes, manage candidates efficiently, and enhance recruitment outcomes. In addition to Taraki, we provide offshore recruitment services that enable international businesses to access skilled talent and cost-effective hiring solutions. As we expand our footprint in the United States and Canadian markets, we are looking for a motivated Sales Development Representative (SDR) to drive our international growth by generating and qualifying new business opportunities.

Key Responsibilities
- Identify and research potential clients within the US and Canadian markets.
- Conduct outbound prospecting campaigns using cold calls, emails, and LinkedIn outreach.
- Engage with HR leaders, recruitment managers, founders, and other key decision-makers.
- Generate qualified leads and schedule product demos and discovery calls for the sales team.
- Clearly communicate the value proposition of Taraki’s recruitment technology and offshore recruitment services.
- Qualify prospects based on their business needs, decision-making authority, and alignment with our offerings.
- Maintain accurate records of prospects, follow-ups, and sales activities within the CRM system.
- Collaborate with sales and marketing teams to refine outreach strategies and improve conversion rates.
- Consistently meet or exceed monthly targets related to outreach activity, qualified leads, and booked meetings.

Required Qualifications
- 2 to 4 years of experience in Sales Development, Business Development, or international B2B outbound sales.
- Excellent spoken and written English with clear pronunciation, a neutral or easily understandable accent, and strong conversational skills tailored to US and Canadian clients.
- Confidence and proficiency in communicating with North American prospects via cold calls, video meetings, and emails.
- Prior experience selling to the US or Canadian markets is highly preferred.
- Proven track record in cold calling, cold emailing, LinkedIn prospecting, and appointment setting.
- Ability to handle objections effectively, initiate meaningful conversations, and engage senior decision-makers.
- Familiarity with CRM platforms and sales prospecting tools such as HubSpot, Apollo, LinkedIn Sales Navigator, and Smartlead.
- Strong organizational skills, disciplined follow-up, and a results-driven approach.
- Willingness to work hours aligned with US and Canadian business schedules.

Preferred Qualifications and Benefits
- Experience selling B2B SaaS, HR technology, recruitment solutions, or IT services.
- Understanding of the North American recruitment and staffing industry.
- Demonstrated success in booking qualified meetings with international clients.
- Knowledge of outbound sales sequences, lead enrichment, and sales automation tools.

We offer a competitive salary and the opportunity to work closely with international clients, gaining valuable experience in North American B2B markets. You will have exposure to cutting-edge AI-powered SaaS products and international recruitment services within a collaborative and growing team. This role provides significant ownership of outbound prospecting efforts and a direct impact on business growth, along with opportunities for career advancement.

Candidates with proven cold-calling experience in the US and Canadian markets, coupled with excellent English communication skills, will be given priority.