Search Engine Optimization Specialist

DigiAdmire is a dynamic growth partner dedicated to helping startups and companies expand their reach by promoting their products and services to a wider audience. Utilizing a blend of organic and inorganic marketing strategies, DigiAdmire has recently expanded its operations into the USA and Gulf markets, consistently delivering strong results. To support this growth, the company is seeking a full-time, on-site Search Engine Optimization Specialist based in Lahore. This role is crucial to enhancing the visibility and ranking of client websites and Google Business Profiles across major search engines and emerging AI platforms.

Key Responsibilities:
- Develop and execute precise SEO strategies to improve the ranking of client websites and Google Business Profiles in competitive market spaces.
- Conduct thorough keyword research and implement on-page SEO optimizations tailored to local home-service businesses.
- Build and maintain high-quality backlinks through effective outreach and link-building campaigns.
- Monitor and analyze website performance using tools such as Google Analytics, SemRush, and Google Search Console to inform SEO tactics.
- Enhance visibility on AI-driven platforms and ensure client profiles are optimized for AI overviews.
- Collaborate closely with content creators, designers, and developers to align SEO strategies with overall marketing goals.
- Stay updated on the latest SEO trends, algorithm changes, and best practices to maintain competitive advantage.

Required Qualifications:
- Strong expertise in keyword research and on-page SEO techniques.
- Proven experience in link building and outreach to secure relevant, authoritative backlinks.
- Proficiency in web analytics tools including Google Analytics, SemRush, and Google Search Console.
- Demonstrated ability to rank Google Business Profiles effectively and manage all related aspects of GMB optimization.
- Excellent communication and teamwork skills to work collaboratively with cross-functional teams.
- Relevant educational background in Marketing, Business, IT, or related fields is preferred.
- Prior experience working in digital marketing agencies or similar environments is advantageous.

Preferred Qualifications and Benefits:
This role is especially suited for candidates with experience in local home-service businesses, where understanding the nuances of local SEO is critical. While not explicitly stated, working with a rapidly growing company expanding into international markets offers valuable exposure and career growth opportunities. The position is full-time and based on-site in Lahore, providing a collaborative work environment with a focus on delivering measurable marketing outcomes.

DigiAdmire offers the chance to be part of a forward-thinking marketing team that leverages both traditional and innovative strategies to help clients thrive in competitive markets. This is an excellent opportunity for SEO professionals eager to make a tangible impact on client success across diverse regions.