We are a residence and citizenship advisory firm dedicated to assisting internationally mobile individuals and families in exploring second residence and citizenship options. We are seeking an experienced content writer to lead the development and management of our content, including program pages, guides, and insights that are accurate, clear, and optimized for search. In this role, you will collaborate closely with the Marketing Head to transform content strategy into high-quality published materials that effectively engage our audience.
Key Responsibilities
- Review and enhance website content to ensure accuracy, depth, clarity, and an appropriate tone.
- Create and maintain detailed program pages covering investment options, requirements, processes, pathways, and FAQs.
- Develop guides, comparisons, and explainers to support individuals researching residence and citizenship alternatives.
- Manage SEO activities such as keyword research, understanding search intent, page structuring, and on-page optimization.
- Maintain an approved facts sheet and verify all claims against it before publication.
- Write compelling copy for landing pages, advertisements, social media posts, and email newsletters.
- Monitor content performance metrics and provide monthly reports.
- Assist in briefing and editing other writers as the team expands.
Required Qualifications
- Minimum of 3 years’ experience writing and editing website content.
- Background in immigration, visas, travel, relocation, or related fields; experience in finance, legal, or wealth advisory sectors is also relevant.
- Proven ability to write website copy targeted at premium or high-net-worth audiences—content must be clear, credible, and persuasive without exaggeration.
- Excellent command of written English with a professional tone.
- Strong attention to factual accuracy, with a commitment to verifying sources and avoiding overstated claims.
- Proficient in keyword research and skilled at integrating keywords naturally within content.
Preferred Qualifications and Benefits
- Bachelor’s degree in English, Journalism, Mass Communication, Marketing, Communications, or a related discipline.
- Familiarity with residence-by-investment and citizenship-by-investment programs, including Golden Visa schemes.
- Candidates with relevant professional experience and a robust writing portfolio will be considered.
- Experience producing long-form, research-based content such as reports, whitepapers, or detailed industry guides.
- A portfolio showcasing published articles, website pages, and research-driven content is highly desirable.
We offer market-competitive compensation reflective of your experience, writing expertise, and overall fit for the role. This position provides the opportunity to work on specialized international advisory content, with professional development prospects and the chance to take on greater content leadership responsibilities. The role is based in person.