Senior Graphic Designer

Faisal Town Group is seeking a Senior Graphic Designer with 4 to 5 years of professional experience to join their Group Head Office in Rawalpindi. This role demands a creative professional who combines strong hands-on design skills with conceptual thinking and leadership abilities. The successful candidate will independently develop creative concepts, prepare moodboards and presentations, create key visuals, and guide a small team of designers. Additionally, the role involves stepping into the Creative Lead position when necessary, providing clear creative direction and ensuring alignment with the company’s brand identity.

Key Responsibilities
- Develop creative concepts and visual directions for campaigns, project launches, brand communications, social media, and corporate initiatives.
- Build moodboards, visual references, style frames, and creative territories to support campaign development.
- Prepare concept reports, creative decks, and visual direction presentations for internal and external stakeholders.
- Create campaign key visuals and maintain consistency across digital, print, outdoor, and social media platforms.
- Supervise and mentor a team of 2–3 graphic designers, providing constructive feedback and guidance.
- Review designers’ work to ensure quality and adherence to creative briefs.
- Translate marketing briefs into compelling visual concepts and executions.
- Collaborate closely with the Creative Lead on campaign ideas, brand direction, and major creative projects.
- Assume the Creative Lead role as needed, overseeing concept development, task delegation, creative reviews, and team coordination.
- Conduct visual, market, and competitor research to inform and enhance concept development.
- Ensure all creative output aligns with Faisal Town Group’s brand identity and visual standards.
- Work collaboratively with content, social media, digital, marketing, and production teams to deliver integrated campaigns.
- Manage multiple projects simultaneously, maintaining high quality and meeting deadlines.
- Ensure final artwork is technically accurate and production-ready for print, digital publishing, or other media.

Required Qualifications
- 4 to 5 years of professional experience in graphic design.
- Proven ability to develop strong concepts and visual thinking skills.
- Expertise in moodboard creation, creative direction, and concept presentation.
- Skilled in key visual development, branding, art direction, and storytelling through design.
- Proficient in typography, layout, color theory, composition, and visual hierarchy.
- Experience designing for social media campaigns, outdoor advertising, and print media.
- Demonstrated ability to mentor and provide creative feedback to junior designers.
- Strong attention to detail and ability to maintain brand consistency.
- Excellent communication and presentation skills.
- Ability to work effectively in a fast-paced environment and manage multiple deadlines.

Preferred Qualifications and Experience
- Previous experience working in an advertising agency, creative agency, real estate company, corporate marketing department, or with a major brand is highly desirable.
- A strong portfolio showcasing branding, campaigns, social media, key visuals, and integrated design work.
- Experience managing or mentoring junior designers and leading creative projects independently.
- Confidence and capability to take ownership of major creative assignments and step into leadership roles when required.

The ideal candidate is more than an execution-focused designer; they are a conceptual thinker who can build creative direction, clearly present ideas, and guide a team. They should be comfortable reporting to the Creative Lead while also having the confidence to lead the creative function as needed. This role offers the opportunity to contribute significantly to Faisal Town Group’s brand presence and creative output within a dynamic and collaborative environment.