Careem is transforming the Middle East with its Everything App, simplifying everyday life by offering seamless transportation, food and grocery ordering, payment management, and more. Since its inception in 2012, Careem has empowered over 2.5 million Captains and served more than 70 million customers across 70+ cities in 10 countries, spanning from Morocco to Pakistan. As the company enters a new AI-driven phase, it seeks innovative AI professionals to develop impactful tools, automate workflows, and enhance both operational efficiency and customer experience. The Senior Growth Analyst will play a crucial role in driving data-informed strategies to accelerate user acquisition, engagement, and retention across Careem’s diverse platforms and verticals. This role demands advanced analytics skills and a strong grasp of consumer behavior and growth metrics to identify opportunities, optimize campaigns, and improve key performance indicators such as Customer Lifetime Value (CLTV), Customer Acquisition Cost (CAC), Average Order Value (AOV), and Average Revenue Per User (ARPU).
Key Responsibilities
Data Collection and Preparation: Extract data from multiple sources including SQL databases, APIs, and third-party platforms to support thorough analysis. Cleanse and transform datasets to ensure accuracy and usability. Maintain data integrity through consistent quality checks and automate data pipelines by scripting to streamline repetitive processes.
Analysis and Insights: Perform exploratory data analysis (EDA) to uncover trends and patterns across channels, verticals, and campaigns. Analyze user behavior and segment performance to inform growth, engagement, and retention initiatives. Apply advanced statistical techniques for predictive modeling to forecast trends and outcomes.
Reporting and Visualization: Develop and maintain real-time dashboards using tools such as Tableau and Power BI to provide actionable insights to stakeholders. Produce weekly and monthly reports on key metrics and performance indicators. Communicate complex data clearly through visualizations, tracking essential growth KPIs including retention, churn, and acquisition metrics.
Required Qualifications
Bachelor’s degree in Engineering, Mathematics, or Statistics from a Tier-1 institute.
4-5 years of proven experience in a similar analytical role, ideally within large-scale B2C startups or consumer internet sectors such as food delivery, e-commerce, or gaming.
Strong expertise in data mining, statistical modeling, and advanced data analysis techniques.
Proficiency in Python, SQL, and data visualization tools including Power BI, VBA, Tableau, and PowerPoint.
Solid understanding of A/B testing, regression analysis, user segmentation, cohort analysis, digital and mobile app attribution, and incrementality.
Demonstrated ability to apply behavioral analytics principles to growth models.
Excellent communication skills with the ability to present findings effectively to both technical and non-technical audiences.
Preferred Qualifications and Benefits
Certifications in Data Intelligence, Business Intelligence reporting, or Artificial Intelligence are highly desirable.
Careem offers a dynamic and collaborative work environment where employees can make a meaningful impact in the region while continuously developing their skills. Full-time team members benefit from a supportive community of inspiring professionals and ample opportunities for career growth within a purpose-driven organization.
Work arrangements include four days per week in the office and one day remote, with additional flexibility to work remotely from any country for up to 30 days annually. The company provides unlimited vacation days, with tailored office/home schedules for individual contributor roles in technology.
Additional benefits include comprehensive healthcare coverage and fitness reimbursements for gym memberships, health clubs, and training classes.
Careem is committed to equal employment opportunity and actively promotes diversity and inclusion across all hiring and employment practices.
Skills
Job Details
What is your Competitive Advantage?
Similar Job Titles
Zubair Anjum
Business Excellence Specialist
Nestle Pakistan
Babar Ahmed Khan
Territory Sales Manager
Engro Foods
Zohaib Ali
Marketing Manager
Digital Online Devices
Sehrish Azhar
Motivational Speaker & Blogger
Living Upbeat
Ayesha Shaukat
Social Media Marketing Manager
Ivoke
Mona Sharif
Senior Team Lead
Konext PVT. LTD
Aqib Irshad
Head of HR, Training & OD
FINCA
Muzammil Baig
Digital Marketing Manager
IT Services Group
Usman Habib
Recruitment & Training Executive
ACS Synergy (Pvt) Ltd.
Ali Aziz
CEO
Shopistan
