SEO Content Writer

We are seeking a talented and experienced Social Media Content Writer with 2 to 3 years of professional experience to join our team onsite at DHA Phase 1, Lahore. The ideal candidate will have a strong command of English and a deep understanding of social media platforms and trends. This role requires creativity and the ability to craft engaging, platform-specific content that resonates with diverse audiences and drives meaningful engagement for our brand and clients.

Key Responsibilities

- Develop compelling content tailored for social media platforms such as Facebook, Instagram, LinkedIn, TikTok, and X.
- Write captions, posts, hooks, scripts, promotional copy, calls-to-action (CTAs), and campaign materials.
- Generate content ideas based on current trends, audience preferences, and brand goals.
- Create and maintain detailed monthly and weekly content calendars.
- Adapt messaging to suit different platforms, target audiences, and brand voices.
- Conduct thorough research on industry trends, competitors, and relevant topics to inform content strategy.
- Collaborate closely with graphic designers, video producers, SEO specialists, and marketing teams to deliver integrated social media campaigns.
- Produce content aimed at brand awareness, lead generation, audience engagement, and promotional activities.
- Ensure all content is clear, creative, grammatically accurate, and aligned with brand guidelines.
- Analyze social media performance metrics and leverage insights to optimize future content.
- Stay informed about evolving social media algorithms, trends, formats, and audience behaviors.
- Repurpose existing content into various formats and across different platforms as needed.

Required Qualifications

- 2 to 3 years of professional experience in social media content writing, copywriting, or a related field.
- Excellent written and verbal communication skills in English.
- Strong knowledge of social media platforms and current content trends.
- Ability to write creative, concise, and engaging copy that captures attention.
- Proficient research and storytelling skills.
- Basic understanding of marketing principles and audience targeting strategies.
- Proven ability to manage multiple projects simultaneously and meet deadlines.
- Experience working with digital marketing agencies or handling multiple clients is advantageous.
- A portfolio showcasing previous social media content work is preferred.

This is a full-time, onsite position based in Lahore, offering the opportunity to work in a dynamic environment where creativity and strategic thinking are valued. If you are passionate about social media and content creation and enjoy collaborating with diverse teams to produce impactful campaigns, we encourage you to apply.