SEO Link Builder

This position is for an on-site SEO Expert and Link Building Specialist based in Lahore, specifically at our DHA Phase 6 office. Candidates must be local to Lahore as remote work is not available. The role focuses on developing and nurturing relationships with bloggers, community managers, and website owners within the SaaS, technology, and related industries to enhance our backlink profile and overall SEO strategy.

Key Responsibilities

- Identify and evaluate relevant websites for reciprocal and A-B-C link exchange opportunities within targeted niches such as SaaS and technology.
- Conduct manual email outreach to website owners, bloggers, publishers, and SEO professionals to initiate link-building discussions.
- Negotiate link exchange deals professionally, aiming to establish long-term partnerships with publishers.
- Propose and finalize mutually beneficial link exchange agreements by selecting appropriate websites based on niche relevance and quality.
- Assess websites by analyzing organic traffic trends, backlink profiles, indexing status, and overall site quality to ensure high standards.
- Manage both inbound and outbound outreach communications, including negotiations, follow-ups, and confirmation of collaborations.
- Secure do-follow backlinks through various methods such as link exchanges, link insertions, and guest post collaborations.
- Maintain an organized outreach tracking system or CRM to monitor prospects, email responses, negotiations, approved deals, and live backlinks.
- Collaborate closely with content and SEO teams to ensure the correct use of anchor texts, target URLs, and contextual link placements.
- Regularly monitor published backlinks to verify their status, placement, and link attributes are maintained.
- Discover new link-building opportunities by leveraging Google search operators, competitor backlink analysis, and SEO tools.
- Consistently meet monthly targets related to outreach volume, successful negotiations, confirmed placements, and acquired backlinks.
- Ensure all link-building activities avoid spammy, irrelevant, or low-quality websites by adhering to sustainable SEO practices.

Required Qualifications

- Proven experience in SEO link building with a strong understanding of backlink strategies and SEO best practices.
- Excellent communication and negotiation skills for effective outreach and relationship management.
- Ability to analyze websites critically based on traffic, backlink profiles, and niche relevance.
- Proficiency in using SEO tools and CRM systems to track outreach and backlink progress.
- Strong organizational skills to manage multiple outreach campaigns and maintain detailed records.
- Familiarity with content collaboration processes and SEO team coordination.
- Commitment to ethical and sustainable link-building methods.

Preferred Qualifications and Benefits

While not explicitly stated, candidates with prior experience in the SaaS or technology sectors will have an advantage. The role offers the opportunity to work closely with a dynamic SEO and content team in a professional office environment, contributing directly to the company’s digital growth. This position is ideal for individuals who thrive in on-site roles and are eager to build meaningful industry connections through strategic link-building efforts.

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This role demands a proactive and detail-oriented SEO professional dedicated to enhancing our backlink profile through high-quality, ethical link-building strategies. If you are based in Lahore and ready to contribute to a growing company’s SEO success, this opportunity is well-suited for you.