SEO Manager - E-commerce Growth Strategy - TJ / 1925234

Our client, Recruit AI, is seeking a seasoned SEO Manager based in Lahore to lead the organic growth strategy for multiple e-commerce brands targeting the North American market. This role demands a strategic, data-driven professional with a minimum of five years’ experience in SEO management, preferably within e-commerce or international brand environments. The SEO Manager will be responsible for driving SEO initiatives that directly influence business growth, sales, and revenue, while managing a team of five SEO specialists. Full ownership of SEO performance across a portfolio of websites—including on-page, off-page, and technical SEO—is a key aspect of this position.

Key Responsibilities
Develop and execute comprehensive SEO strategies aligned with the business objectives of multiple e-commerce brands. Lead, mentor, and manage a team of five SEO professionals, providing clear guidance, setting priorities, and conducting performance evaluations. Oversee all aspects of SEO including on-page, off-page, and technical activities, ensuring compliance with best practices and current search trends.

Conduct thorough keyword research and content gap analysis to uncover growth opportunities across various product categories. Collaborate closely with content writers and designers to ensure SEO intent is met, brand consistency is maintained, and visual presentation is optimized. Plan and implement authoritative link-building campaigns focused on long-term domain authority and relevance.

Perform technical SEO audits, monitor page speed, structured data implementation, and improve Core Web Vitals metrics. Utilize advanced analytics tools such as GA4, Google Search Console, Ahrefs, and SEMrush to track rankings, website traffic, and conversion rates, providing clear reports to management. Stay updated on Google algorithm changes, AI-driven search models, and evolving user behavior to maintain competitive SEO strategies.

Leverage AI-driven SEO tools like SurferSEO, Frase, ChatGPT, and Jasper, along with marketing automation platforms, to enhance content creation, research, and workflow efficiency. Work closely with developers to resolve crawling issues, improve website performance, and implement mobile-first indexing and schema markup. Ensure SEO efforts are integrated with user experience (UX) and conversion rate optimization to drive measurable business growth.

Maintain consistent communication with management through detailed weekly and monthly performance reports. Take full ownership of SEO projects, ensuring each campaign delivers visible ROI and supports overall business goals. Foster a culture of accountability, teamwork, and continuous professional development within the SEO team.

Required Qualifications
- Minimum of five years’ experience in SEO management, preferably in e-commerce or international brand settings.
- Proven ability to develop and implement successful SEO strategies that drive business growth.
- Strong leadership skills with experience managing and mentoring SEO teams.
- Advanced knowledge of on-page, off-page, and technical SEO best practices.
- Proficiency in SEO analytics tools such as GA4, Google Search Console, Ahrefs, and SEMrush.
- Experience with AI-driven SEO tools and marketing automation platforms.
- Solid understanding of Google algorithm updates, search trends, and user behavior.
- Ability to collaborate effectively with cross-functional teams including content creators, designers, and developers.

Preferred Qualifications and Benefits
- Experience working with North American e-commerce markets.
- Familiarity with Core Web Vitals, mobile-first indexing, and schema markup implementation.
- Strong analytical mindset with the ability to translate data into actionable insights.
- Commitment to fostering a culture of continuous learning and accountability within the team.

This role offers the opportunity to lead SEO efforts for multiple high-profile e-commerce brands, driving significant business impact through strategic and innovative SEO management.