SEO On-Page Content Writer

We are seeking a motivated and creative Junior Content Writer to join our marketing team. This entry-level role is ideal for candidates with 0 to 1 year of experience who are eager to launch their career in content creation, digital marketing, and the B2B packaging industry. You will collaborate closely with the marketing team to develop engaging, informative, and SEO-optimized content aimed at driving website traffic, enhancing brand authority, and converting visitors into clients across our international web portfolio.

Key Responsibilities

- Content Creation: Produce a variety of content formats including informative articles, comparison guides, listicles, product descriptions, and landing page copy.
- Comprehensive SEO Optimization: Conduct competitor analysis to identify content gaps, trending topics, and strategic keyword opportunities within the packaging niche.
- Identify and incorporate primary and secondary keywords naturally into content to maintain readability and flow.
- Optimize on-page SEO elements such as title tags, meta descriptions, URL slugs, image alt text, and internal linking structures tailored to websites with different domain authorities.
- International Audience Targeting: Develop compelling copy tailored primarily for the US, UK, and Canadian markets, considering regional buyer intent, search behaviors, and industry-specific terminology.
- Content Research: Stay informed on custom packaging trends, eco-friendly materials, box styles, and industry best practices to ensure content relevance and accuracy.
- Editing & Proofreading: Work alongside marketing leads to refine and polish content, ensuring error-free and high-quality publication.

Required Qualifications

- 0 to 1 year of professional content writing experience; fresh graduates with a strong writing portfolio are encouraged to apply.
- Basic understanding of on-page SEO principles and familiarity with keyword research and competitor analysis tools such as Google Keyword Planner, Ahrefs, or SEMrush.
- Exceptional written and verbal English communication skills with a keen eye for detail.
- Ability to quickly research unfamiliar topics, meet deadlines, and adapt writing style to different brand voices.

Preferred Qualifications and Benefits

- Prior experience or familiarity with the packaging industry is a significant advantage.
- Experience writing for US-based or international websites is highly preferred.
- Comprehensive training will be provided to enhance writing skills, master international content strategies, and develop expertise in specialized writing formats including copywriting, technical writing, and persuasive/conversion writing.
- A supportive, fast-paced, and creative work environment that fosters professional growth.
- Hands-on mentorship from experienced marketing professionals to accelerate career development.
- Clear opportunities for advancement within the company.

This position is based onsite in Muslim Town, Lahore. The monthly salary range is Rs30,000 to Rs35,000.