Shopify Store Manager/ Shopify Specialist
Ixperts Communications (smc-Pvt) Ltd
Rawalpindi , Pakistan
Posted Oct 21, 2026 35 views
Ixperts Communication is a dynamic multinational organization headquartered in London, United Kingdom, with a strategic back-office operations center in Rawalpindi, Pakistan. The company focuses on scaling and driving growth for proprietary e-commerce brands and enterprises established by its CEO in the UK and global markets. We are currently looking for a talented and results-driven Shopify & E-Commerce Growth Specialist to join our Rawalpindi team. This role involves taking full ownership of building, managing, and scaling Shopify stores tailored for the UK, USA, and Gulf markets. The ideal candidate will have a proven track record in end-to-end Shopify store management, winning product research, and executing high-converting Meta Ads campaigns.
Key Responsibilities
- Store Development & Management: Build, customize, and launch fully functional Shopify stores from scratch. Manage themes, apps, products, collections, payment gateways, shipping settings, and third-party integrations to ensure smooth operations.
- Product Research & Sourcing: Conduct thorough product research focused on the UK and UAE e-commerce markets to identify high-potential and winning products that align with market demand.
- Paid Media & Performance Marketing: Plan, execute, manage, and optimize Meta Ads campaigns across Facebook, Pinterest, and Instagram to drive sales and maximize return on ad spend (ROAS).
- Conversion & UX Optimization: Continuously improve store performance by enhancing user experience (UX), mobile responsiveness, and search engine optimization (SEO) to increase conversion rates.
- Analytics & Tracking: Monitor key performance indicators such as ROAS, CPA, CTR, CPC, and CPM using Meta Pixel, Google Analytics, and other tracking tools to inform data-driven decisions.
Required Qualifications
- Experience: Minimum 2–3 years of hands-on experience managing live Shopify e-commerce stores with a strong operational focus.
- Market Knowledge: Demonstrated expertise targeting and working within the UK, USA, and Gulf e-commerce markets.
- Technical Proficiency: Deep understanding of Shopify themes, configurations, and app ecosystems. Basic knowledge of HTML, CSS, Liquid, or JavaScript is highly desirable.
- Marketing Expertise: Proven success in running and optimizing Meta (Facebook, Pinterest, Instagram) Ads campaigns with a clear grasp of performance metrics including ROAS, CPA, CTR, and others.
- Creative Skills: Competency in video editing and product image designing to support marketing efforts.
- Operational Mindset: Ability to independently manage daily store operations and marketing initiatives in a fast-paced environment.
Preferred Qualifications and Benefits
- Supportive Environment: Work alongside experienced senior leadership and a collaborative team that provides continuous support to scale operations effectively.
- Growth Opportunities: Potential for career advancement within a thriving multinational enterprise.
- Company Culture: A workplace that values consistency, hard work, patience, and dedication toward long-term success.
Additional Information
- Office hours are from 11:00 AM to 8:00 PM, Monday to Friday.
- This is an on-site position based in Rawalpindi.
Application Considerations
Candidates should be prepared to demonstrate direct experience managing e-commerce stores and marketing campaigns targeting the UK, USA, or Gulf markets. Experience in creating, managing, and optimizing Meta Ads campaigns with a proven ability to scale ROAS is essential.
Language: Proficiency in English is preferred.
Location: Rawalpindi (on-site) is preferred.
This role offers an excellent opportunity for a motivated Shopify & E-Commerce Growth Specialist to join a growing multinational company and make a significant impact in international markets.
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Ixperts Communications (smc-Pvt) Ltd
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