Social Media Coordinator

INVEL Capacitación empresarial

Lahore , Pakistan

Apply Now

Posted 2 days ago 11 views Report Job

The Social Media Coordinator position at INVEL Capacitación Empresarial is a full-time, on-site role based in Lahore. The coordinator will be responsible for planning, creating, and publishing social media content across various platforms, ensuring all content aligns with the company’s brand guidelines and training services. This role involves managing daily posting schedules, monitoring audience engagement, responding to comments and messages, and supporting campaigns aimed at increasing reach and conversions.

The coordinator will work closely with internal teams to gather relevant content and analyze social media performance metrics. Using these insights, they will make data-driven recommendations to enhance the overall social media strategy. Maintaining a consistent brand voice and staying informed about the latest platform trends and best practices are essential aspects of this role.

Key Responsibilities
- Plan, create, and publish engaging social media content across multiple platforms in line with brand guidelines.
- Manage daily posting schedules and ensure timely content delivery.
- Monitor social media engagement, respond to comments and messages promptly, and foster positive community interaction.
- Support marketing campaigns to boost social media reach and conversion rates.
- Collaborate with internal teams to source and develop relevant content.
- Analyze social media metrics and prepare reports to inform strategy improvements.
- Maintain a consistent brand voice and ensure all communications reflect company values.
- Stay updated on social media trends, tools, and best practices to keep the company’s presence competitive.

Required Qualifications
- Proven ability to create and manage social media content and marketing initiatives across multiple platforms.
- Strong communication and writing skills, with the ability to engage audiences professionally and clearly online.
- Solid understanding of digital marketing principles, including audience targeting, analytics, and campaign optimization.
- Experience using social media management and analytics tools such as Meta Business Suite, Hootsuite, Buffer, or similar platforms.
- Excellent attention to detail and organizational skills, with the ability to handle multiple tasks and meet deadlines effectively.
- Willingness and ability to work on-site in Lahore and collaborate with cross-functional teams.
- Prior experience in social media coordination or digital marketing; experience in the training or education sector is a plus.
- Relevant diploma or degree in Marketing, Communications, Media Studies, or a related field is preferred.

This role offers an opportunity to contribute to a growing company focused on business training services, where creativity and data-driven decision-making are valued. The position is ideal for candidates who are passionate about social media, eager to develop their skills, and thrive in a collaborative, fast-paced environment.