We are looking for a Marketing Executive / Content & Social Media Executive to join a well-established organization in the hospitality industry. This role focuses on managing digital content, social media engagement, and marketing coordination to strengthen the company’s online brand presence. The successful candidate will have hands-on experience in social media marketing and content management, playing a key role in enhancing customer experience and increasing brand visibility through strategic and creative initiatives.
Key Responsibilities
Create, edit, and propose content and marketing materials that support the brand’s initiatives and campaigns. Manage and maintain a content calendar for all active social media platforms, ensuring timely and relevant posts. Coordinate with external marketing partners such as influencers, vendors, and videographers to execute campaigns smoothly and effectively. Monitor social media channels, the company website, and review platforms to maintain consistent brand messaging and manage the company’s online reputation. Develop and implement tailored content calendars for each social media platform, aligning with audience preferences and marketing objectives. Respond promptly and professionally to customer inquiries, comments, and messages on social media to foster a positive brand image. Work closely with web developers to manage technical updates, optimize landing pages, and improve overall online performance. Propose innovative design concepts that align with the brand identity and marketing goals. Ensure the company website follows SEO best practices, remains mobile-responsive, and delivers an excellent user experience.
Required Qualifications
A Bachelor’s degree is mandatory, with preference given to candidates holding a BBA or MBA in Marketing. Candidates should have 2 to 3 years of relevant experience in social media marketing and content management. Strong written and verbal communication skills are essential. Proven ability to manage social media platforms and execute marketing strategies effectively. This position requires the candidate to work on-site in Gulberg 2, Lahore.
This role offers the opportunity to work in a dynamic hospitality environment where creativity and strategic thinking are highly valued. Candidates with a solid marketing background and practical social media experience will find this position both rewarding and impactful. The work location is strictly on-site in Lahore, providing a collaborative and engaging workplace atmosphere.